{"id":264,"date":"2020-05-06T04:00:00","date_gmt":"2020-05-05T20:00:00","guid":{"rendered":"http:\/\/blog.cloud500.net\/?p=264"},"modified":"2024-05-29T18:08:24","modified_gmt":"2024-05-29T10:08:24","slug":"%e8%b7%af%e7%ba%bf%e5%9b%be%e4%ba%91%e7%9a%84-10-%e5%a4%a7%e6%b3%95%e5%88%99","status":"publish","type":"post","link":"http:\/\/blog.cloud500.ai\/?p=264","title":{"rendered":"\u8def\u7ebf\u56fe:\u4e91\u7684 10 \u5927\u6cd5\u5219"},"content":{"rendered":"\n\n
\n \n \n \u7b80\u4ecb<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \n \n <\/span>\n<\/section>
\n 2008\u00a0\u5e74\uff0c\u5728\u65e9\u671f\u516c\u53f8\u7684\u521b\u59cb\u4eba\u548c\u9996\u5e2d\u6267\u884c\u5b98\u4eec\u7684\u5e2e\u52a9\u4e0b\uff0c<\/span>Bessemer\u00a0\u64b0\u5199\u4e86\u4e91\u8ba1\u7b97\u6700\u521d\u7684\u00a0<\/span>10\u00a0\u6761\u6cd5\u5219\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u4ece\u90a3\u4ee5\u540e\uff0c\u4e91\u8ba1\u7b97\u884c\u4e1a\u53d1\u751f\u4e86\u7ffb\u5929\u8986\u5730\u7684\u53d8\u5316\u3002\u622a\u6b62\u5230\u73b0\u5728\uff0c\u8d85\u8fc7\u00a0<\/span>10\u00a0\u4ebf\u7f8e\u91d1\u5e02\u503c\u7684\u516c\u53f8\u5df2\u8d85\u8fc7\u4e86\u00a0<\/span>100\u00a0\u5bb6\uff0c\u5e76\u4e14\u4e91\u8ba1\u7b97\u4e5f\u63a8\u52a8\u7740\u5982\u4eca\u4e16\u754c\u4e0a\u6700\u6709\u4ef7\u503c\u7684\u4e09\u5bb6\u516c\u53f8\u7684\u53d1\u5c55\uff0c\u5b83\u4eec\u5206\u522b\u662f\uff1a<\/span>Amazon\u3001<\/span>Microsoft\u00a0\u548c\u00a0<\/span>Alphabet\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5bf9\u4e8e\u00a0<\/span>Bessemer\u00a0\u800c\u8a00\uff0c\u6211\u4eec\u5341\u5206\u9ad8\u5174\u80fd\u591f\u4e0e\u00a0<\/span>200\u00a0<\/span>\u591a\u5bb6\u4e91\u8ba1\u7b97\u516c\u53f8\u5408\u4f5c\uff0c\u6211\u4eec\u8ba4\u4e3a\u8fd9\u624d\u521a\u521a\u8d77\u6b65\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u8fd9\u4e5f\u662f\u4e3a\u4f55\u6211\u4eec\u9009\u62e9\u5c06\u8fd9\u4e2a\u300a\u5341\u4e00\u5468\u5e74\u7eaa\u5ff5\u7248\u300b\u732e\u7ed9\u90a3\u4e9b\u68c0\u9a8c\u5e76\u5b9a\u4e49\u4e86\u8fd9\u5957\u6846\u67b6\u5e76\u4f7f\u4e4b\u6d41\u884c\u7684\u5148\u9a71\u8005\u4eec\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5\u5219\u00a0<\/span>\n <\/strong>\n \n 1\uff1a<\/span><\/span>\n <\/strong>\n \n \u5728\u4e91\u7684\u4e16\u754c\uff0c\u89c4\u5219\u5236\u80dc<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5e02\u573a\u9886\u5bfc\u8005\u5360\u636e\u4e86\u884c\u4e1a\u6574\u4f53\u4f30\u503c\u7684\u00a0<\/span>50%\uff0c\u7b2c\u4e8c\u540d\u4e0d\u5230\u00a0<\/span>30%\uff0c\u7b2c\u4e09\u540d\u53ea\u6709\u5728\u975e\u5e38\u5e78\u8fd0\u7684\u60c5\u51b5\u4e0b\u624d\u4f1a\u83b7\u5f97\u5269\u4e0b\u7684\u00a0<\/span>20%\u3002\u901a\u8fc7\u5b9a\u4ef7\u6743\u548c\u4eba\u624d\u7684\u805a\u96c6\u6548\u5e94\u52a0\u5f3a\u9886\u5bfc\u8005\u7684\u5730\u4f4d\uff0c\u89c4\u6a21\u521b\u9020\u4e86\u4e00\u4e2a\u826f\u6027\u5faa\u73af\uff0c\u8fd9\u4e5f\u4f7f\u5f97\u5176\u4e0e\u7ade\u4e89\u5bf9\u624b\u7684\u5dee\u8ddd\u9010\u6e10\u62c9\u5927\u3002\u540c\u65f6\uff0c\u6295\u8d44\u8005\u901a\u5e38\u4e5f\u4f1a\u613f\u610f\u7ed9\u5e02\u573a\u9886\u5148\u8005\u4f30\u503c\u6ea2\u4ef7\uff0c\u4ece\u800c\u964d\u4f4e\u4e86\u4ed6\u4eec\u7684\u8d44\u91d1\u6210\u672c\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u56e0\u6b64\uff0c\u901a\u8fc7\u7b2c\u4e8c\u66f2\u7ebf\u6269\u5927\u81ea\u5df1\u7684\u6f5c\u5728\u5e02\u573a\u53d8\u5f97\u975e\u5e38\u6709\u6548\u4e14\u5fc5\u8981\u3002\u7ef4\u6301\u548c\u6269\u5927\u89c4\u6a21\u9700\u8981\u4e0d\u65ad\u7684\u4ea7\u54c1\u521b\u65b0\uff0c\u6bd4\u5982\u63a8\u51fa\u4e00\u4e2a\u5168\u65b0\u7684\u4ea7\u54c1\u3001\u52a0\u5f3a\u534f\u540c\u6216\u4e3a\u73b0\u6709\u5ba2\u6237\u63d0\u4f9b\u66f4\u8fdb\u4e00\u6b65\u7684\u529f\u80fd\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u53e0\u52a0\u652f\u4ed8\u89e3\u51b3\u65b9\u6848\u3001\u62d3\u5c55\u81f3\u79fb\u52a8\u7aef\u6216\u5c06\u6570\u636e\u96c6\u8d27\u5e01\u5316\u662f\u6211\u4eec\u4ece\u4e91\u8ba1\u7b97\u516c\u53f8\u770b\u5230\u7684\u6700\u6709\u6548\u7684\u7b2c\u4e8c\u66f2\u7ebf\u65b9\u5f0f\u3002\u867d\u7136\u83b7\u5f97\u7b2c\u4e8c\u66f2\u7ebf\u7684\u65b9\u5f0f\u4f1a\u5728\u4e0d\u540c\u7684\u516c\u53f8\u4e4b\u95f4\u6709\u6240\u4e0d\u540c\uff0c\u4f46\u4e00\u6210\u4e0d\u53d8\u7684\u662f\uff0c\u5e02\u573a\u9886\u5bfc\u8005\u9700\u8981\u4e3a\u81ea\u5df1\u7684\u4ea7\u54c1\u63cf\u7ed8\u51fa\u4e00\u4e2a\u5e7f\u9614\u524d\u666f\uff0c\u4f7f\u4e4b\u6700\u7ec8\u80fd\u6210\u4e3a\u5e73\u53f0\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5\u5219\u00a0<\/span>\n <\/strong>\n \n 2\uff1a<\/span><\/span>\n <\/strong>\n \n \u6700<\/span>\n <\/strong>\n \n \u4f4e<\/span>\n <\/strong>\n \n \u6210\u672c<\/span>\n <\/strong>\n \n \u589e\u957f<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \u9ad8\u6548\u7684\u589e\u957f\u662f\u6307\u6295\u8d44\u5728\u6bcf\u4e00\u7b14\u4e1a\u52a1\u4e0a\u7684\u8d44\u91d1\u90fd\u80fd\u591f\u83b7\u5f97\u6709\u6548\u5730 S\u00a0\u578b<\/span><\/span>\n \u589e\u957f\u3002\u5bf9\u4e8e\u9762\u5bf9\u5de8\u5927\u6f5c\u5728\u5e02\u573a\u673a\u4f1a\u7684\u516c\u53f8\u800c\u8a00\uff0c\u5982\u679c\u5ba2\u6237\u548c\u6536\u5165\u7684\u589e\u957f\u90fd\u5f88\u5feb\uff0c\u90a3\u4e48\u9002\u5408\u8f83\u5feb\u7684\u70e7\u94b1\u6a21\u5f0f\uff0c\u5bf9\u4e8e\u521d\u521b\u4f01\u4e1a\u800c\u8a00\uff0c\u5ba2\u6237\u521a\u51fa\u73b0\uff0c\u6536\u5165\u4e5f\u5728\u7f13\u6162\u589e\u52a0\uff0c\u90a3\u4e48\u70e7\u94b1\u901f\u5ea6\u8981\u7f13\u6162\u3002<\/span>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u5bf9<\/span>\n <\/strong>\n \n \u4e8e<\/span>\n <\/strong>\n \n \u65e9\u671f\u516c\u53f8\u800c\u8a00\uff0c<\/span>\n <\/strong>\n \n \u6709\u6548\u7684<\/span>\n <\/strong>\n \n \u6536\u5165<\/span>\n <\/strong>\n \n \u589e\u957f\u6bd4\u76c8\u5229\u80fd\u529b\u66f4\u91cd\u8981\u3002<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u968f\u7740\u5e02\u573a\u9886\u5148\u5730\u4f4d\u7684\u5efa\u7acb\uff0c\u9700\u8981\u66f4\u6709\u6548\u5730\u5e73\u8861\u589e\u957f\u548c\u70e7\u94b1\u901f\u5ea6\u3001\u4f7f\u8425\u9500\u7b56\u7565\u66f4\u6548\u7387\uff0c\u964d\u4f4e\u8d44\u672c\u6d88\u8017\u3002<\/span>\n<\/section>
\n \n \n <\/span>\n<\/section>
\n \n \u5bf9\u4e8e\u6210\u957f\u671f\u516c\u53f8\u800c\u8a00\uff08<\/span>ARR \u5c11\u4e8e<\/span>\u00a0<\/span>\n 30<\/span>\n M\u7f8e\u91d1\uff09\uff0c\u6709\u6548\u589e\u957f\u662f\u6307<\/span>new ARR\/ net<\/span>\n \u00a0<\/span>\n burn\uff08\u6700\u597d\u662f<\/span><\/span>\n > 1.5<\/span>\n \uff09\u3002<\/span>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \u957f\u671f\u6765\u770b\uff0c\u4e91\u8ba1\u7b97\u516c\u53f8\u5e94\u8be5\u5c06\u91cd\u70b9\u653e\u5728\u6700\u5927\u5316\u6548\u7387\u6307\u6807\u4e0a\uff1a<\/span>ARR\u00a0\u589e\u957f<\/span><\/span>\n +\u00a0<\/span>\n ARR\u7684<\/span>FCF<\/span><\/span>\n \u00a0<\/span>\n margin\u3002<\/span><\/span>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u4ece\u00a0<\/span>BVP\u00a0\u7eb3\u65af\u8fbe\u514b\u4e91\u6307\u6570\uff08<\/span>BVP Nasdaq Emerging Cloud Index\uff09\u7684\u4e0a\u5e02\u516c\u53f8\u6765\u770b\uff0c\u5e73\u5747\u7684\u6548\u7387\u6307\u6807\u7ea6\u4e3a<\/span>45%\u5de6\u53f3\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5<\/span>\n <\/strong>\n \n \u5219\u00a0<\/span>\n <\/strong>\n \n 3:<\/span>\n <\/strong>\n \n \u00a0<\/span>\n <\/strong>\n \n \u6295\u5165<\/span>\n <\/strong>\n \n \u524d\u5148\u9a8c\u8bc1<\/span>\n <\/strong>\n \n \u8425\u9500\u6a21\u5f0f<\/span>\n <\/strong>\n \n \u548c\u5b66\u4e60\u66f2\u7ebf<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \n \n \u00a0<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u7ecf\u8425\u9500\u552e\u7ec4\u7ec7\u7684\u9996\u8981\u4efb\u52a1\u662f\u53ea\u505a\u6709\u6548\u7684\u4e8b\u3002\u5728\u4f20\u7edf\u7684\u5916\u62d3\u578b\u9500\u552e\u6a21\u5f0f\u4e2d\uff0c\u5982\u679c\u4f60\u7684\u4e24\u81f3\u4e09\u4e2a\u5ba2\u6237\u7ecf\u7406\u5728\u6ca1\u6709\u592a\u591a\u8f85\u52a9\u7684\u60c5\u51b5\u4e0b\u4fbf\u80fd\u591f\u5b8c\u6210\u9500\u552e\u6307\u6807\uff0c\u90a3\u5c31\u4e0d\u9700\u8981\u96c7\u4f63\u66f4\u591a\u7684\u9500\u552e\u4eba\u5458\u3002\u5bf9\u4e8e\u5185\u90e8\u9500\u552e\u800c\u8a00\uff0c\u5219\u5e94\u6839\u636e\u516c\u53f8\u7684\u9886\u5148\u901f\u5ea6\u8c03\u6574\u62db\u8058\u7b56\u7565\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u8fc7\u65e9\u5bf9\u573a\u8425\u9500\u8fdb\u884c\u6295\u5165\uff0c\u4f1a\u53d1\u73b0\u5458\u5de5\u6570\u7684\u589e\u957f\u5e76\u6ca1\u6709\u5e26\u6765\u76f8\u5e94\u7684\u8425\u6536\u589e\u52a0\u3002\u9500\u552e\u4eba\u5458\u4e5f\u4f1a\u56e0\u4e3a\u5c61\u6b21\u4e0d\u80fd\u8fbe\u6807\uff0c\u800c\u5f71\u54cd\u6536\u5165\u548c\u58eb\u6c14\u4e0b\u964d\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u6d4b\u8bd5\u4f60\u7684\u9500\u552e\u548c\u8425\u9500\u6a21\u5f0f\u3002\u5728\u6269\u5927\u62db\u8058\u89c4\u6a21\u4e4b\u524d\uff0c\u5148\u9a8c\u8bc1\u516c\u53f8\u662f\u5426\u5904\u4e8e\u9002\u5408\u7684\u72b6\u6001\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5c3d\u65e9\u5c1d\u8bd5\u6709\u6548\u7684\u65b9\u6cd5\uff0c\u6bd4\u5982\u65b0\u7684\u9500\u552e\u7ebf\u7d22\uff1b\u5b9a\u4f4d\u65b0\u7684\u5ba2\u6237\u9700\u6c42\uff1b\u6d4b\u8bd5\u6269\u5c55\u6e20\u9053\uff1b\u5728\u9500\u552e\u56e2\u961f\u4e2d\u5c1d\u8bd5\u4e0d\u540c\u7684\u4e13\u5bb6\u7ec4\u5408\uff0c\u5305\u62ec\u5546\u52a1\u5f00\u53d1\u4ee3\u8868\u3001\u9500\u552e\u62d3\u5c55\u4ee3\u8868\u3001\u5ba2\u6237\u670d\u52a1\u4e3b\u7ba1\u3001\u670d\u52a1\u5de5\u7a0b\u5e08\u7b49\u7b49\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u603b\u4e4b\uff0c\u53ea\u6295\u8d44\u80fd\u4ea7\u751f\u6536\u5165\u8fb9\u9645\u6548\u7387\u6700\u9ad8\u7684\u6a21\u5f0f\uff0c\u5e76\u4e14\u9500\u552e\u8ba1\u5212\u4e5f\u662f\u53ef\u88ab\u91cd\u590d\u8fdb\u884c\u7684\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5\u5219\u00a0<\/span>\n <\/strong>\n \n 4\uff1a\u4ea7\u54c1<\/span><\/span>\n <\/strong>\n \n \u662f<\/span>\n <\/strong>\n \n \u6838\u5fc3<\/span>\n <\/strong>\n \n \u7ade\u4e89<\/span>\n <\/strong>\n \n \u529b<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u53ea\u6709\u6700\u597d\u7684\u4ea7\u54c1\u624d\u80fd\u83b7\u5f97\u6700\u7ec8\u7684\u80dc\u5229\u3002\u8fc7\u53bb\uff0c\u4f18\u79c0\u7684\u9500\u552e\u80fd\u591f\u63a9\u76d6\u4ea7\u54c1\u7f3a\u9677\uff0c\u4ee4\u4eba\u77a9\u76ee\u7684\u7684\u8425\u9500\u6d3b\u52a8\u4e5f\u53ef\u4ee5\u5f71\u54cd\u91c7\u8d2d\u90e8\u95e8\u91c7\u8d2d\u67d0\u6b3e\u8f6f\u4ef6\u4ea7\u54c1\u3002\u4f46\u4eca\u5929\uff0c<\/span>\u5f88\u5c11\u6709\u4eba\u4f1a\u5728\u4e0d\u5728\u7ebf\u641c\u5bfb<\/span>\uff0c\u4e0d<\/span>\u4e0e\u540c\u884c\u4ea4\u6d41\uff0c\u4e0d\u4e0e\u7ade<\/span>\u4e89\u5bf9\u624b\u5bf9\u6bd4<\/span>\u7684\u60c5\u51b5\u4e0b\uff0c<\/span>\u8d2d\u4e70\u6216\u5b9e\u65bd\u65b0\u7684<\/span>\u8f6f\u4ef6\u4ea7\u54c1<\/span>\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u4eca\u5929\uff0c\u4ea7\u54c1\u9884\u5148\u8bc4\u4f30\u4fc3\u8fdb\u4e86\u5f3a\u5927\u7684\u81ea\u4e0b\u800c\u4e0a\u5206\u9500\u6a21\u5f0f\u7684\u53d1\u5c55\uff0c\u6709\u8bb8\u591a\u516c\u53f8\u56e0\u6b64\u800c\u5efa\u7acb\u4e86\u6570\u5341\u4ebf\u7f8e\u91d1\u7684\u4e1a\u52a1\u3002\u9500\u552e\u9886\u5148\u7684\u516c\u53f8\u4e0d\u4e00\u5b9a\u80fd\u591f\u6210\u4e3a\u5e02\u573a\u9886\u5bfc\u8005\uff0c\u4f46\u4ea7\u54c1\u9886\u5148\u7684\u516c\u53f8\u53ef\u4ee5\u3002\u56e0\u6b64\uff0c\u516c\u53f8\u9700\u8981\u5c3d\u5feb\u627e\u5230\u6539\u8fdb\u81ea\u5df1\u7684\u4ea7\u54c1\u4ee5\u4fc3\u8fdb\u9500\u552e\u7684\u9014\u5f84\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u4e13\u6ce8\u4e8e<\/span>\n <\/strong>\n \n \u6253\u9020<\/span>\n <\/strong>\n \n \u4e00\u4e2a<\/span>\n <\/strong>\n \n \u4f18\u79c0<\/span>\n <\/strong>\n \n \u7684<\/span>\n <\/strong>\n \n \u4ea7\u54c1\uff0c<\/span>\n <\/strong>\n \n \u56e0\u4e3a\u5b83<\/span>\n <\/strong>\n \n \u662f\u8d62\u5f97\u5e76\u7559\u4f4f\u5ba2\u6237\u7684\u9996\u8981\u56e0\u7d20\u3002<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u603b\u4f53\u6765\u8bf4\uff0c\u4e00\u6b3e\u597d\u7684\u80fd\u591f\u8d62\u5f97\u5e02\u573a\u4efd\u989d\u7684\u4ea7\u54c1\u4f1a\u6709\u4ee5\u4e0b\u51e0\u9879\u7279\u8d28\uff1a\u63d0\u4f9b\u6d88\u8d39\u7ea7\u7684\u7528\u6237\u4ea4\u4e92\u4f53\u9a8c\u3001\u63d0\u4f9b\u00a0<\/span>Web\u00a0\u548c\u79fb\u52a8\u89e3\u51b3\u65b9\u6848\u3001\u80fd\u591f\u96c6\u6210\u6240\u6709\u5fc5\u8981\u7684\u6838\u5fc3\u5e94\u7528\u7a0b\u5e8f\u3001\u8986\u76d6\u7ade\u4e89\u5bf9\u624b\u6240\u80fd\u63d0\u4f9b\u7684\u5168\u90e8\u529f\u80fd\u3002\u6b64\u5916\uff0c\u6211\u4eec\u8fd8\u5f3a\u70c8\u5efa\u8bae\u4f01\u4e1a\u91c7\u7528\u00a0<\/span>API\u00a0\u4f18\u5148\u7684\u5f00\u53d1\u7406\u5ff5\uff0c\u8fd9\u6837\u5f00\u53d1\u56e2\u961f\u5c31\u4e0d\u4f1a\u6d6a\u8d39\u65f6\u95f4\u548c\u8d44\u672c\u91cd\u65b0\u53bb\u505a\u5df2\u7ecf\u5b58\u5728\u7684\u00a0<\/span>API\u00a0\u670d\u52a1\u3002\u5f00\u53d1\u8d44\u6e90\u5e94\u4e13\u6ce8\u4e8e\u6784\u5efa\u4e00\u4e2a\u4f18\u79c0\u7684\u7279\u6709\u4ea7\u54c1\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5\u5219\u00a0<\/span>\n <\/strong>\n \n 5\uff1a\u638c\u63e1\u4e91<\/span><\/span>\n <\/strong>\n \n \u8ba1\u7b97\u516c\u53f8<\/span>\n <\/strong>\n \n \u7684\u00a0<\/span>\n <\/strong>\n \n 5C<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u4e1a\u7ee9\u6700\u597d\u7684\u516c\u53f8\u90fd\u4f1a\u8ddf\u8e2a\u4ee5\u4e0b\u8fd9\u4e9b\u8d22\u52a1\u6307\u6807\uff0c\u56e0\u4e3a\u8fd9\u4e9b\u6307\u6807\u80fd\u591f\u6e05\u6670\u5730\u5c55\u73b0\u4e1a\u52a1\u7684\u5065\u5eb7\u6c34\u5e73\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n 1. \u627f\u8bfa<\/span><\/span>\n <\/strong>\n \n \u5e74\u5ea6\u7ecf\u5e38\u6027\u6536\u5165<\/span>\n <\/strong>\n \n (CARR)<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u8fd9\u662f\u4e91\u4e1a\u52a1\u6700\u91cd\u8981\u7684\u6307\u6807\uff0c\u56e0\u4e3a\u00a0<\/span>CARR\u00a0\u589e\u957f\u7684\u53d8\u5316\u80fd\u591f\u76f4\u63a5\u53cd\u5e94\u4e91\u4e1a\u52a1\u7684\u5065\u5eb7\u7a0b\u5ea6\u3002<\/span>CARR\u00a0\u662f\u6307\u5df2\u7b7e\u5408\u540c\uff08\u975e<\/span>ARR\uff09\uff0c\u52a0\u4e0a\u00a0<\/span>ARR\u00a0\u51cf\u53bb\u9884\u8ba1\u6d41\u5931\u00a0<\/span>ARR\u00a0\u7684\u603b\u548c\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n 2. \u73b0\u91d1\u6d41\uff08Cash Flow\uff09<\/span><\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u4e00\u5bb6\u516c\u53f8\u7684\u751f\u6b7b\u53d6\u51b3\u53bb\u5176\u73b0\u91d1\u6d41\u7ba1\u7406\u6c34\u5e73\uff0c\u56e0\u6b64\u4e91\u516c\u53f8\u5fc5\u987b\u5bc6\u5207\u8ddf\u8e2a\u516c\u53f8\u70e7\u94b1\u6548\u7387\u3002\u901a\u8fc7\u6bd4\u8f83\u70e7\u94b1\u548c\u8425\u6536\u589e\u957f\u7387\uff0c\u516c\u53f8\u53ef\u4ee5\u4e86\u89e3\u54ea\u4e9b\u589e\u957f\u8ba1\u5212\u6709\u6548\uff08\u6216\u65e0\u6548\uff09\uff0c\u54ea\u4e9b\u90e8\u95e8\u9700\u8981\u589e\u5458\uff08\u51cf\u5458\uff09\uff0c\u4ee5\u53ca\u662f\u5426\u9700\u8981\u878d\u8d44\u3002\u6211\u4eec\u7ecf\u5e38\u4f1a\u53d1\u73b0\uff0c\u6700\u6210\u529f\u7684\u4e91\u516c\u53f8\u5f80\u5f80\u4f1a\u613f\u610f\u4e3a\u5ba2\u6237\u63d0\u4f9b\u4e00\u4e9b\u6298\u6263\u548c\u4f18\u60e0\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n 3.\u5ba2\u6237\u83b7\u53d6\u6210\u672c<\/span>(CAC)<\/span>\u56de\u6536\u671f<\/span><\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u5ba2\u6237\u83b7\u53d6\u6210\u672c<\/span>(CAC)\u56de\u6536\u671f\u662f\u6307\u5728\u6bdb\u5229\u7387\u8c03\u6574\u7684\u57fa\u7840\u4e0a\uff0c\u5b8c\u5168\u507f\u8fd8\u9500\u552e\u548c\u8425\u9500\u8d39\u7528\u6240\u9700\u7684\u65f6\u95f4\u3002\u4e2d\u5c0f\u4f01\u4e1a\u5ba2\u6237\u7684\u00a0<\/span>CAC\u00a0\u56de\u6536\u671f\u901a\u5e38\u7ea6\u4e3a\u00a0<\/span>6~18\u00a0<\/span>\u4e2a\u6708\uff0c\u5927\u4f01\u4e1a\u5ba2\u6237\u53ef\u957f\u8fbe\u00a0<\/span>24~<\/span>36\u00a0\u4e2a\u6708\u3002\u5f53\u8fd9\u4e2a\u5468\u671f\u8d85\u8fc7\u00a0<\/span>36\u00a0\u4e2a\u6708\u65f6\uff0c\u9664\u975e\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c<\/span>(CLTV)\u7279\u522b\u9ad8\uff0c\u5426\u5219\u589e\u957f\u5c31\u6bd4\u8f83\u96be\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n 4. \u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c<\/span>(CLTV)<\/span><\/span>\n <\/strong>\n <\/span>\n<\/section>
\n CLTV\u00a0\u662f\u7ed9\u5b9a\u5ba2\u6237\u7684\u7ecf\u5e38\u6027\u6536\u5165\u7684\u51c0\u73b0\u503c\u51cf\u53bb\u8be5\u5ba2\u6237\u7684\u83b7\u53d6\u6210\u672c\u3002<\/span>\u00a0CLTV\u00a0\u7684\u8ba1\u7b97\u65b9\u6cd5\u662f\u5c06\u5408\u540c\u4ef7\u503c<\/span>(<\/span>\u6839\u636e\u5ba2\u6237\u7684\u9884\u671f\u5b58\u7eed\u65f6\u95f4\u6216\u589e\u6548\u7387\u8fdb\u884c\u8c03\u6574<\/span>)\u4e58\u4ee5\u6bdb\u5229\u7387\uff0c\u518d\u51cf\u53bb\u00a0<\/span>CAC\uff08\u5ba2\u6237\u83b7\u53d6\u6210\u672c\uff09\u3002\u8ddf\u8e2a\u7ec6\u5206\u5ba2\u6237\u7684\u00a0<\/span>CLTV \u5c06\u6709\u52a9\u4e8e\u627e\u51fa\u53d1\u73b0\u6700\u6709\u6548\u7684\u9500\u552e\u6e20\u9053\uff0c\u56e0\u6b64\u56e2\u961f\u53ef\u4ee5\u66f4\u597d\u5730\u5206\u914d\u9500\u552e\u548c\u5ba2\u6237\u6210\u529f\u7684\u6295\u5165\u3002\u6839\u636e\u7ecf\u9a8c\uff0c<\/span>\u00a0CLTV\/CAC\u00a0\u5e94\u8be5\u662f\u00a0<\/span>3\u00a0\u500d\u6216\u4ee5\u4e0a\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n 5. <\/span>\n <\/strong>\n \u6d41\u5931\uff08Churn\uff09<\/span>\n \n<\/section>
\n \u516c\u53f8\u957f\u671f\u7684\u76c8\u5229\u80fd\u529b\u548c\u4f30\u503c\uff0c\u90fd\u4f1a\u53d7\u5ba2\u6237\u7eed\u7ea6\u7387\u5f71\u54cd\u3002\u9876\u7ea7\u4f01\u4e1a\u516c\u53f8\u5e74\u5ea6\u5ba2\u6237\u6d41\u5931\u7387\u4f4e\u4e8e\u00a0<\/span>7%\uff0c\u800c\u00a0<\/span>CARR\u00a0<\/span>\u7684\u7eed\u7ea6\u7387\u4f1a\u9ad8\u4e8e\u00a0<\/span>100%\u3002\u4e13\u6ce8\u4e8e\u4e2d\u5c0f\u4f01\u4e1a\u5ba2\u6237\u7684\u516c\u53f8\u901a\u5e38\u4f1a\u6709\u8f83\u9ad8\u7684\u6d41\u5931\u7387\uff08\u901a\u5e38\u4e3a\u00a0<\/span>20%\uff09\u548c\u8f83\u4f4e\u7684\u00a0<\/span>CLTV\u3002\u7136\u800c\uff0c\u8f83\u77ed\u7684\u9500\u552e\u5468\u671f\u548c\u8f83\u4f4e\u7684\u00a0<\/span>CAC\u00a0\u4ecd\u7136\u4f7f\u00a0<\/span>CLTV\/CAC\u00a0<\/span>\u7b49\u5f0f\u5177\u6709\u5438\u5f15\u529b\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n CARR\u3001\u73b0\u91d1\u6d41\u548c\u6d41\u5931\u7387\u5f80\u5f80\u662f\u9ad8\u5ea6\u52a8\u6001\u7684\u6307\u6807\uff0c\u56e0\u6b64\u4f01\u4e1a\u5e94\u8be5\u6bcf\u5929\u6216\u6bcf\u5468\u8fdb\u884c\u68c0\u67e5\uff0c\u800c<\/span>CAC\u00a0\u548c\u00a0<\/span>CLTV\u00a0<\/span>\u662f\u8f83\u957f\u671f\u7684\uff0c\u901a\u5e38\u6bcf\u5b63\u5ea6\u68c0\u67e5\u4e00\u6b21\u5373\u53ef\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u5b9a\u5f8b\u00a0<\/span>\n <\/strong>\n \n 6<\/span>\n <\/strong>\n \n \uff1a\u53d1\u73b0<\/span>\n <\/strong>\n \n \u4f60\u7684\u79d8\u5bc6<\/span>\n <\/strong>\n \n KPI<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \u867d\u7136\u4ee5\u4e0a\u00a0<\/span>5\u00a0\u4e2a\u5173\u952e\u8d22\u52a1\u6570\u636e\u7ec4\u6210\u4e86\u4e00\u5bb6\u6210\u529f\u4e14\u53ef\u6301\u7eed\u7684\u4e91\u516c\u53f8\u6240\u9700\u7684\u8d22\u52a1\u57fa\u672c\u9762\uff0c\u4f46\u6bcf\u4e00\u5bb6\u516c\u53f8\u90fd\u5e94\u6709\u81ea\u5df1\u72ec\u7279\u7684\u00a0<\/span>KPI\uff0c\u8fd9\u4e2a\u00a0<\/span>KPI\u00a0<\/span>\u4e3a\u5ba2\u6237\u884c\u4e3a\u548c\u4ea7\u54c1\u6027\u80fd\u63d0\u4f9b\u4e86\u66f4\u91cd\u8981\u7684\u53c2\u8003\u3002<\/span>\u201c\u5317\u6781\u661f\u6307\u6807\uff08North Stars\uff09\u201d\u662f\u9ad8\u5ea6\u4e2a\u6027\u5316\u7684\uff0c\u5b83\u5b8c\u5168\u53d6\u51b3\u4e8e<\/span><\/span>\n \u4e00\u5bb6\u516c\u53f8\u72ec<\/span>\n \u7279\u7684\u4ef7\u503c\u4e3b\u5f20\u3002<\/span>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n Amazon\u00a0\u4ee5\u62e5\u6709\u9488\u5bf9\u6bcf\u4e2a\u4ea7\u54c1\u7684\u72ec\u7279\u6307\u6807\uff0c\u5e76\u56f4\u7ed5\u6bcf\u4e2a\u6307\u6807\u8fdb\u884c\u6570\u636e\u5bfc\u5411\u578b\u7684\u8ba8\u8bba\u800c\u77e5\u540d\u3002<\/span>Twilio\u00a0\u5728\u65e9\u671f\u4e13\u6ce8\u4e8e\u201c\u4fe1\u606f\u53d1\u9001\u201d\u3002<\/span>Doc<\/span>uSign\u00a0\u8ddf\u8e2a\u7b7e\u540d\u4fe1\u5c01\u7684\u6570\u91cf\uff0c\u800c\u00a0<\/span>Shopify\u00a0\u5219\u4ee5\u5ba2\u6237\u7684\u00a0<\/span>GMV\u00a0\u4f5c\u4e3a\u672a\u6765\u4e1a\u52a1\u4ef7\u503c\u7684\u8861\u91cf\u6307\u6807\u3002\u5bf9\u4e8e\u5176\u4ed6\u516c\u53f8\uff0c\u5317\u6781\u661f\u6307\u6807\u53ef\u80fd\u662f\u4ea7\u54c1\u77e9\u9635\uff0c\u4e5f\u53ef\u80fd\u662f\u00a0<\/span>API\u00a0\u8c03\u7528\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u9009\u62e9\u4e00\u4e2a\u5408\u9002\u7684\u4e1a\u52a1\u6307\u6807\uff0c\u5b83\u901a\u5e38\u4f1a\u662f\u4ea7\u54c1\u4f7f\u7528\u548c\u6536\u5165\u7684\u9886\u5148\u6307\u6807\u3002<\/span>\u00a0\u4f7f\u60a8\u7684\u516c\u53f8\u548c\u8fd9\u4e2a<\/span>\u201c\u5317\u6781\u661f\u201d\u6307\u6807\u4fdd\u6301\u4e00\u81f4\uff0c\u5c31\u50cf\u63d0\u4f9b\u4e86\u4e00\u4e2a\u6307\u5357\u9488\u6765\u6307\u5bfc\u516c\u53f8\u7684\u8def\u7ebf\u56fe\u548c\u4f18\u5148\u7ea7\uff0c\u786e\u4fdd\u516c\u53f8\u7684\u6bcf\u4e2a\u4eba\u90fd\u80fd\u591f\u671d\u7740\u540c\u4e00\u4e2a\u65b9\u5411\u5de5\u4f5c\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u5b9a\u5f8b 7\uff1a<\/span>\n <\/strong>\n \n \u5ba2\u6237<\/span>\n <\/strong>\n \n \u6210\u529f\u5c31\u662f\u516c\u53f8\u7684\u6210\u529f<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5728\u516c\u53f8\u7684\u65e9\u671f\uff0c\u83b7\u53d6\u65b0\u5ba2\u6237\u81f3\u5173\u91cd\u8981\uff1b\u4f46\u4ece\u957f\u671f\u6765\u770b\uff0c\u5ba2\u6237\u7684\u7eed\u7ea6\u548c\u589e\u6536\u624d\u662f\u4f01\u4e1a\u4ef7\u503c\u548c\u6210\u529f\u7684\u5173\u952e\u56e0\u7d20\u3002<\/span>\n<\/section>
\n \n \n <\/span>\n<\/section>
\n \u6708\u7559\u5b58\u7387\u00a0<\/span>1%\u00a0\u7684\u6ce2\u52a8\u4f1a\u5bfc\u81f4\u516c\u53f8\u00a0<\/span>IPO\u00a0\u65f6\u5e02\u503c<\/span>1\u4ebf\u7f8e\u91d1\u7684\u5dee\u5f02\uff0c\u5e76\u4e14\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\uff0c\u5f71\u54cd\u66f4\u5927\u3002\u76f8\u4f3c\u7684\uff0c\u8001\u987e\u5ba2\u7684\u589e\u552e\u6210\u672c\u4f4e\u4e8e\u65b0\u83b7\u4e00\u4e2a\u5ba2\u6237\u7684\u6210\u672c\uff0c<\/span>ARR\u7684\u7eed\u7ea6\u6210\u672c\u4f4e\u4e8e\u65b0\u5ba2\u6237\u7684<\/span>ARR\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6700\u597d\u7684\u4f01\u4e1a<\/span>\n <\/strong>\n \n \u53ef\u4ee5\u505a\u5230<\/span>\n <\/strong>\n \n \u6708<\/span>\n <\/strong>\n \n \u6d41\u5931<\/span>\n <\/strong>\n \n \u4f4e\u4e8e\u00a0<\/span>1%\uff0c<\/span><\/span>\n <\/strong>\n \n \u51c0<\/span>\n <\/strong>\n \n \u589e\u957f<\/span>\n <\/strong>\n \n \u9ad8\u4e8e\u00a0<\/span>100%\u3002<\/span><\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \u5982\u679c\u65e0\u6cd5\u7559\u4f4f\u5df2\u6709\u5ba2\u6237\u00a0<\/span>ARR\u00a0\u7684\u8bdd\uff0c\u5373\u4f7f\u662f\u4e00\u4e2a\u6210\u719f\u7684\u9500\u552e\u7ec4\u7ec7\uff0c\u4e5f\u4e0d\u80fd\u8db3\u591f\u5feb\u5730\u83b7\u53d6\u65b0\u5ba2\u00a0<\/span>ARR\uff0c\u4ee5\u5835\u4f4f<\/span>\u201c\u6f0f\u6c34\u7684\u6c34\u6876<\/span>\u201d\u3002\u5f53\u7136\uff0c\u4e5f\u4e0d\u80fd\u8fbe\u5230\u76ee\u524d\u6700\u597d\u7684\u516c\u5f00\u5e02\u573a\u4e91\u516c\u53f8\u00a0<\/span>30%\u00a0\u4ee5\u4e0a\u7684\u5e73\u5747\u589e\u957f\u7387\u3002\u8fd9\u4f1a\u4f7f\u5f97\u516c\u53f8\u7684\u89c4\u6a21\u589e\u957f\u53d8\u5f97\u96be\u4e0a\u52a0\u96be\uff0c\u56e0\u4e3a\u4f60\u9700\u8981\u5c1d\u8bd5\u8fbe\u5230<\/span>\u00a0\u00a0<\/span>\n 30%\u00a0<\/span>\n \u751a\u81f3\u66f4\u9ad8\u7684\u589e\u957f\u7387\u3002<\/span>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u9ad8\u6548\u7684\u5ba2\u6237\u6210\u529f\u56e2\u961f\u4f1a\u6839\u636e\u5bf9\u6267\u884c\u56e2\u961f\u6700\u91cd\u8981\u7684\u6307\u6807\u6765\u5206\u914d\u4eba\u5458\u548c\u6d41\u7a0b\u3002\u5bc6\u5207\u8ddf\u8e2a\u7528\u6237\u7684\u4f7f\u7528\u60c5\u51b5\u3001<\/span>NPS\u00a0\u548c\u7528\u6237\u53c2\u4e0e\u5ea6\uff0c\u4f5c\u4e3a\u7528\u6237\u7559\u5b58\u7684\u9886\u5148\u6307\u6807\u3002\u5ba2\u6237\u7684\u6210\u529f\u5e94\u8be5\u653e\u5728\u9996\u4f4d\uff0c\u8fd9\u6709\u52a9\u4e8e\u8c03\u6574\u4ea7\u54c1\u8def\u7ebf\u56fe\uff0c\u5e76\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\u4f1a\u63d0\u9ad8\u5ba2\u6237\u5fe0\u8bda<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5\u5219\u00a0<\/span>\n <\/strong>\n \n 8\uff1a<\/span>\n <\/strong>\n \n \u901a\u8fc7<\/span>\n <\/strong>\n \n \u53c2\u4e0e<\/span>\n <\/strong>\n \n \u6216<\/span>\n <\/strong>\n \n \u89c1\u89e3<\/span>\n <\/strong>\n \n \u4ea7\u751f\u5f71\u54cd<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u4ece\u5386\u53f2\u4e0a\u770b\uff0c\u8f6f\u4ef6\u89e3\u51b3\u65b9\u6848\u901a\u5e38\u4f1a\u901a\u8fc7\u7528\u6237\u7684\u9ad8\u53c2\u4e0e\u5ea6\u548c<\/span>\u201c\u4f7f\u7528\u65f6\u957f<\/span>\u201d\u6765\u8bc1\u660e\u5176\u4ef7\u503c\u3002\u8bb8\u591a\u73b0\u4ee3\u4e91\u4e1a\u52a1\u4fbf\u662f\u901a\u8fc7\u9075\u5faa\u8fd9\u79cd\u6a21\u5f0f\u548c\u4ee4\u4eba\u77a9\u76ee\u7684\u53c2\u4e0e\u7cfb\u7edf\u800c\u53d6\u5f97\u4e86\u5de8\u5927\u7684\u6210\u529f\u3002\u800c\u73b0\u5728\uff0c\u968f\u7740\u4e00\u4e9b\u7cfb\u7edf\u53ea\u9700\u8f83\u5c11\u7684\u7528\u6237\u65f6\u957f\uff0c\u4fbf\u53ef\u63d0\u4f9b\u7ec8\u7aef\u7528\u6237\u7684\u7ed3\u679c\u548c\u8ba4\u77e5\uff0c\u901a\u5f80\u6210\u529f\u7684\u7b2c\u4e8c\u6761\u8def\u5f84\u51fa\u73b0\u4e86\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6709\u6548\u7684\u8f6f\u4ef6\u65e2\u53ef\u4ee5\u662f\u4e00\u4e2a\u7ed3\u679c\u7cfb\u7edf\uff0c\u4e5f\u53ef\u4ee5\u662f\u4e00\u4e2a\u53c2\u4e0e\u7cfb\u7edf<\/span>\n <\/strong>\n \n \uff1b\u8fd9\u4e24\u79cd\u6a21\u5f0f\u4ee5\u622a\u7136\u4e0d\u540c\u7684\u65b9\u5f0f<\/span>\n <\/strong>\n \n \u63d0\u4f9b<\/span>\n <\/strong>\n \n \u4ee4\u4eba\u4fe1\u670d<\/span>\n <\/strong>\n \n \u7684<\/span> ROI<\/span>\n <\/strong>\n \n \u3002<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5bf9\u51b2\u57fa\u91d1\u662f\u9ed1\u5323\u5b50\u7684\u6781\u81f4\u6848\u4f8b\uff0c\u4f46\u662f\u6211\u4eec\u4e5f\u770b\u5230\u00a0<\/span>AI\u00a0\u548c\u673a\u5668\u5b66\u4e60\u4e5f\u8d8a\u6765\u8d8a\u50cf\u3002\u672a\u6765\u6700\u6709\u4ef7\u503c\u7684\u8f6f\u4ef6\u4ea7\u54c1\u5f88\u53ef\u80fd\u4f1a\u5438\u6536\u548c\u5904\u7406\u6d77\u91cf\u7684\u6570\u636e\uff0c\u6bcf\u5929\u53ea\u8f93\u51fa\u4e00\u4e2a\u5173\u952e\u7684\u7ed3\u679c\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u76f8\u53cd\uff0c\u8bb8\u591a\u8425\u9500\u4ea7\u54c1\u7684\u9ad8\u7ea7\u7528\u6237\u901a\u5e38\u6bcf\u5929\u4f1a\u82b1\u6570\u5c0f\u65f6\u4f7f\u7528\u4ea7\u54c1\u3002\u867d\u7136\uff0c\u521b\u5efa\u6709\u4ef7\u503c\u7684\u8f6f\u4ef6\u6709\u8bf8\u591a\u4e0d\u540c\u7684\u65b9\u6cd5\uff0c\u4f46\u8fd9\u9700\u8981\u4f60\u5728\u8111\u6d77\u4e2d\u6709\u4e00\u4e2a\u6e05\u6670\u7684\u6a21\u578b\u5e76\u4ed8\u8bf8\u5b9e\u8df5\u3002\u4ed4\u7ec6\u8003\u8651\u4f60\u7684\u8f6f\u4ef6\u529f\u80fd\uff0c\u4ee5\u53ca\u5728\u4f60\u6784\u5efa\u5b83\u7684\u65f6\u5019\u9700\u8981\u6e05\u695a\u7528\u6237\u4f1a\u5982\u4f55\u4f7f\u7528\u5b83<\/span>\u2014\u2014\u8c01\u662f\u4f60\u7684\u7528\u6237\uff0c\u5e76\u4e14\u4ed6\u4eec\u6210\u529f\u4f7f\u7528\u7684\u6a21\u5f0f\u662f\u4ec0\u4e48\uff1f<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5\u5219\u00a0<\/span>\n <\/strong>\n \n 9<\/span>\n <\/strong>\n \n \uff1a<\/span>\n <\/strong>\n \n \u6587\u5316\u81ea<\/span>\n <\/strong>\n \n \u4e0a<\/span>\n <\/strong>\n \n \u800c<\/span>\n <\/strong>\n \n \u4e0b<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u4f1f\u5927\u7684\u516c\u53f8\u6587\u5316\u80fd\u591f\u5efa\u7acb\u4e00\u4e2a\u4ef7\u503c\u4f53\u7cfb\uff0c\u4f7f\u6bcf\u4e2a\u4eba\u90fd\u80fd\u591f\u53d1\u6325\u51fa\u4f5c\u7528\uff0c\u5728\u5de5\u4f5c\u4e2d\u6210\u4e3a\u6700\u597d\u7684\u81ea\u5df1\u3002\u5b83\u8fd8\u6d89\u53ca\u5230\u6295\u5165\u8d44\u6e90\u652f\u6301\u548c\u7ec4\u7ec7\u516c\u5e73\u3001\u5e73\u7b49\u548c\u5305\u5bb9\u7684\u4f53\u7cfb\uff0c\u4f7f\u6bcf\u4f4d\u5458\u5de5\u90fd\u6709\u5f52\u5c5e\u611f\uff0c\u5e76\u53d1\u6325\u91cd\u8981\u7684\u4f5c\u7528\u3002\u6bcf\u4e2a\u56e2\u961f\u6210\u5458\u90fd\u6709\u8d23\u4efb\u575a\u6301\u8fd9\u4e9b\u4ef7\u503c\u89c2\uff0c\u8fd9\u6837\u624d\u80fd\u4f7f\u56e2\u961f\u4fdd\u6301\u4e13\u6ce8\u548c\u79ef\u6781\u5411\u4e0a\uff0c\u5e76\u77e5\u9053\u4ed6\u4eec\u5982\u4f55\u80fd\u591f\u66f4\u597d\u5730\u5f71\u54cd\u7ec4\u7ec7\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u6587\u5316\u4e5f\u662f\u62db\u8058\u4eba\u624d\u548c\u7559\u4f4f\u4eba\u624d\u7684\u9a71\u52a8\u56e0\u7d20\u3002\u6211\u4eec\u8d8a\u6765\u8d8a\u591a\u5730\u770b\u5230\u6148\u5584\u4e8b\u4e1a\u6b63\u5728\u6210\u4e3a\u4f01\u4e1a\u6587\u5316\u7684\u4e00\u90e8\u5206\uff0c\u4f8b\u5982\u50cf\u53d1\u8d77<\/span>\u201cPledge 1%<\/span>\u5ba3\u8a00\u201d\u3001\u5efa\u7acb\u81ea\u5df1\u7684\u6148\u5584\u7f51\u7ad9\uff0c\u4ee5\u53ca\u4e3e\u529e\u4ee5\u793e\u533a\u4e3a\u5bfc\u5411\u7684\u56e2\u5efa\u6d3b\u52a8\u7b49\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u6211\u4eec\u8fd8\u5efa\u8bae\uff0c\u9886\u5bfc\u8005\u8981\u5bc6\u5207\u5173\u6ce8\u5458\u5de5\u656c\u4e1a\u5ea6\uff0c\u5e76\u6309\u90e8\u95e8\u7f16\u5236\u8861\u91cf\u9ad8\u7ba1<\/span>NPS\u7684\u5b63\u5ea6\u62a5\u544a\uff0c\u5bf9\u5458\u5de5\u8fdb\u884c\u8c03\u67e5\uff0c\u5e76\u5f81\u8be2\u5728\u7ebf\u8bc4\u4ef7\u3002\u6211\u4eec\u7ecf\u5e38\u5728\u8463\u4e8b\u4f1a\u5c42\u9762\u770b\u5230\u8fd9\u4e9b\u6307\u6807\u548c\u5458\u5de5\u656c\u4e1a\u5ea6\u8c03\u67e5\u7684\u7ed3\u679c\uff0c\u6211\u4eec\u5efa\u8bae\u90a3\u4e9b\u5bf9\u4f01\u4e1a\u6587\u5316\u505a\u51fa\u79ef\u6781\u8d21\u732e\u7684\u5458\u5de5\u5f97\u5230\u8ba4\u53ef\u548c\u5956\u52b1\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u6cd5\u5219\u00a0<\/span>\n <\/strong>\n \n 10<\/span>\n <\/strong>\n \n \uff1a<\/span>\n <\/strong>\n \n \u7ed8\u5236\u53d1\u5c55\u8def\u7ebf\u56fe<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \n \n \n \n <\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u6700\u6301\u4e45\u7684\u516c\u53f8\u5728\u9700\u8981\u8d44\u91d1\u4e4b\u524d\u5c31\u5df2\u7ecf\u7b79\u96c6\u4e86\u8d44\u91d1\uff0c\u4e5f\u4f1a\u6218\u7565\u6027\u5730\u8ba1\u5212\u4f55\u65f6\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u8981\u8fdb\u884c\u4e0b\u4e00\u8f6e\u878d\u8d44\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5728\u6784\u5efa\u4e00\u4e2a\u4f1f\u5927\u7684\u4e1a\u52a1\u65f6\uff0c\u6267\u884c\u56e2\u961f\u9700\u8981\u627f\u62c5\u8bb8\u591a\u98ce\u9669\uff0c\u800c\u878d\u8d44\u98ce\u9669\u4e0d\u5e94\u8be5\u662f\u5176\u4e2d\u4e00\u90e8\u5206\u3002\u5728\u76ee\u524d\u8fd9\u4e2a\u6295\u8d44\u8005\u7406\u89e3\u5e76\u70ed\u60c5\u652f\u6301\u4e91\u4e1a\u52a1\u7684\u6210\u719f\u73af\u5883\u4e2d\uff0c\u5982\u679c\u4f60\u7684\u4e1a\u52a1\u771f\u53ef\u4ee5\u5f15\u9886\u5de8\u5927\u5e02\u573a\u4efd\u989d\uff08\u6cd5\u5219\u00a0<\/span>1\uff09\uff0c\u5e76\u4e14\u4e5f\u5df2\u7ecf\u6709\u53ef\u9a8c\u8bc1\u7684\u5546\u4e1a\u6a21\u5f0f\uff08\u6cd5\u5219\u00a0<\/span>3\uff09\uff0c\u90a3\u4e48\u6295\u8d44\u8005\u5c06\u8d8b\u4e4b\u82e5\u9e5c\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5c3d\u65e9\u5efa\u7acb\u4e00\u4e2a\u9ad8\u6c34\u5e73\u4e14\u6301\u7eed\u7684\u8d22\u52a1\u6a21\u578b\uff0c\u5e76\u4e14\u4ece\u4e00\u5f00\u59cb\u5c31\u8bb0\u4f4f\u4f60\u7684\u8d22\u52a1\u5173\u952e\u70b9\u3002\u968f\u7740\u89c4\u6a21\u7684\u6269\u5927\uff0c\u4e0d\u65ad\u5b8c\u5584\u5047\u8bbe\u548c\u7ec6\u5316\u6a21\u578b\u3002\u5728\u00a0<\/span>Bessemer\u00a0\u7684\u6295\u8d44\u7ec4\u5408\u4e2d\uff0c\u6210\u529f\u7684\u516c\u53f8\u9996\u5e2d\u6267\u884c\u5b98\u901a\u5e38\u4f1a\u6bd4\u8ba1\u5212\u63d0\u524d\u534a\u5e74\u5b8c\u6210\u878d\u8d44\uff0c\u4ee5\u4fbf\u5728\u73b0\u91d1\u6d41\u65b9\u9762\u7559\u4e0b<\/span>1~3\u5e74\u7684\u7f13\u51b2\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u5728\u8d44\u91d1\u4e0a\u6709\u00a0<\/span>1~3\u00a0\u5e74\u7684\u7f13\u51b2\u65f6\u95f4\uff0c\u53ef\u4ee5\u4f7f\u516c\u53f8\u5360\u636e\u4e3b\u52a8\uff0c\u5e76\u6709\u8db3\u591f\u7684<\/span><\/span>\n <\/strong>\n \n \u7f13\u51b2\u6765<\/span>\n <\/strong>\n \n \u6d88\u5316\u98ce\u9669\u548c\u632b\u6298\u3002<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u8fd9\u79cd\u7f13\u51b2\u4f7f\u4f01\u4e1a\u80fd\u591f\u79ef\u6781\u5730\u8fdb\u884c\u589e\u957f\u8bd5\u9a8c\uff0c\u5e76\u5728\u67d0\u4e9b\u8ba1\u5212\u6548\u679c\u4e0d\u4f73\u6216\u4e0d\u5982\u8ba1\u5212\u90a3\u6837\u5feb\u7684\u60c5\u51b5\u4e0b\u63d0\u4f9b\u7f13\u51b2\u3002\u5145\u6c9b\u7684\u73b0\u91d1\u6d41\u4f7f\u5f97\u4e91\u8ba1\u7b97\u4e1a\u52a1\u80fd\u591f\u72ec\u7acb\u4e8e\u5e02\u573a\u73af\u5883\uff0c\u5e76\u4e0d\u53d7\u8d1f\u9762\u5f71\u54cd\u3002<\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u5f69\u86cb\uff1a\u201c\u516c\u5171\u5267\u672c\u201d\u7684\u6f14\u7ec3<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u5927\u591a\u6570\u96c4\u5fc3\u52c3\u52c3\u7684\u4e91\u521b\u59cb\u4eba\u90fd\u60f3\u638c\u63a7\u81ea\u5df1\u7684\u957f\u671f\u547d\u8fd0\uff0c\u5e76\u6700\u7ec8\u6210\u4e3a\u4e00\u5bb6\u5927\u578b\u4e0a\u5e02\u516c\u53f8\u3002\u5728\u5f53\u524d\u7684\u5e02\u573a\u73af\u5883\u4e0b\uff0c\u8d85\u8fc7\u00a0<\/span>1\u00a0\u4ebf\u7f8e\u5143\u7684\u00a0<\/span>ARR<\/span>\uff0c\u540c\u65f6\u5728\u73b0\u91d1\u6d41\u76c8\u4e8f\u5e73\u8861\u70b9<\/span>(<\/span>\u6216\u00a0<\/span>IPO\u00a0<\/span>\u4e00\u5e74\u5185\u8fbe\u5230\u73b0\u91d1\u6d41\u76c8\u4e8f\u5e73\u8861\u70b9<\/span>)\uff0c\u589e\u957f\u8d85\u8fc7\u00a0<\/span>40%\uff0c\u901a\u5e38\u4f1a\u8ba9\u4e91\u8ba1\u7b97\u516c\u53f8\u6210\u529f\u00a0<\/span>IPO\u3002\u8fd9\u4e9b\u4f01\u4e1a\u7684\u6548\u7387\u6307\u6807\u8d85\u8fc7\u00a0<\/span>40%\u3002<\/span><\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \u901a\u8fc7\u00a0<\/span>1\u00a0\u4ebf\u7f8e\u5143\u7684\u00a0<\/span>ARR\u00a0<\/span>\u95e8\u69db\uff0c\u53ef\u4ee5\u5f88\u597d\u5730\u53cd\u6620\u51fa\u4e00\u5bb6\u516c\u53f8\u5df2\u7ecf\u8bc1\u660e\u81ea\u5df1\u6709\u80fd\u529b\u7ecf\u53d7\u7ade\u4e89\u538b\u529b\u3001\u786e\u4fdd\u4ea7\u54c1<\/span><\/span>\n \/<\/span>\n \u5e02\u573a\u5951\u5408\u5ea6\uff0c\u5efa\u7acb\u9ad8\u6548\u7684\u9500\u552e\u5f15\u64ce\u3002\u4ee5\u76ee\u524d\u7684\u5e02\u76c8\u7387\u4f5c\u4e3a\u53c2\u7167\uff0c\u8fd9\u4e5f\u610f\u5473\u7740\u8d85\u8fc7\u00a0<\/span>10\u00a0\u4ebf\u7f8e\u91d1\u7684\u5e02\u503c\uff0c\u8fd9\u4e2a\u6570\u5b57\u8db3\u4ee5\u8ba9\u516c\u5171\u673a\u6784\u6295\u8d44\u8005\u5173\u5fc3\u662f\u5426\u6301\u6709\u8be5\u516c\u53f8\u7684\u80a1\u4efd\u3002<\/span><\/span>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \n \n \u4e3a\u4e86\u638c\u63e1\u81ea\u5df1\u7684\u547d\u8fd0\uff0c\u5e76\u6709\u673a\u4f1a\u6210\u529f\u5730\u8fdb\u884c\u00a0<\/span>IPO\uff0c\u4f60\u5e94\u8be5\u628a\u00a0<\/span>A<\/span><\/span>\n <\/strong>\n \n RR\u00a0\u7684\u76ee\u6807\u5b9a\u5728\u00a0<\/span>1\u00a0<\/span>\u4ebf\u7f8e\u5143\u4ee5\u4e0a\uff0c\u5e76\u8bbe\u5b9a\u00a0<\/span>40%\u00a0<\/span>\u7684\u6548\u7387\u6307\u6807<\/span><\/span>\n <\/strong>\n \n \u3002<\/span>\n <\/strong>\n <\/span>\n<\/section>
\n \u00a0<\/span>\n<\/section>
\n \u4ece\u7edf\u8ba1\u6570\u636e\u4e0a\u770b\uff0c\u5927\u591a\u6570\u4e91\u521b\u59cb\u4eba\u4f1a\u9009\u62e9\u5728\u8fbe\u5230\u00a0<\/span>IPO\u00a0\u7684\u91cc\u7a0b\u7891\u4e4b\u524d\u51fa\u552e\u4ed6\u4eec\u7684\u4e1a\u52a1\u3002\u5e76\u5728\u5e76\u8d2d\u8c08\u5224\u65f6\uff0c\u628a\u773c\u5149\u5b9a\u5f97\u9ad8\u4e00\u4e9b\u3002\u62e5\u6709\u5b9e\u73b0\u8fd9\u4e9b\u76ee\u6807\u7684\u53ef\u9760\u9014\u5f84\uff0c\u4e5f\u4f1a\u6781\u5927\u5730\u589e\u52a0\u5728\u5e76\u8d2d\u8c08\u5224\u4e2d\u7684\u5f71\u54cd\u529b\u3002\u901a\u8fc7\u4e0e\u6536\u8d2d\u516c\u53f8\u7684\u00a0<\/span>CEO\u00a0\u5efa\u7acb\u79c1\u4eba\u5173\u7cfb\uff0c\u53ef\u4ee5\u5728\u5e76\u8d2d\u4e2d\u521b\u9020\u989d\u5916\u7684\u5f71\u54cd\u529b\uff1b\u901a\u5e38\uff0c\u4e00\u4e9b\u6700\u5927\u7684\u5e76\u8d2d\u6848\u80cc\u540e\u90fd\u6709\u8fd9\u4e9b\u5173\u7cfb\u7684\u5f71\u5b50\u3002<\/span><\/span>\n<\/section>
\n \n \n <\/span>\n<\/section>
\n \n \n \u00a0<\/span>\n *\u4ee5\u4e0a\u5185\u5bb9\u7ffb\u8bd1\u81ea<\/span>\n https:\/\/www.bvp.com\/atlas\/10-laws-of-cloud<\/span>\n \uff0c\u5982\u9700\u539f\u6587\u8bf7\u4e0e\u6211\u4eec\u8054\u7cfb\u3002<\/span>\n <\/span>\n <\/em>\n<\/section>
\n \n \n <\/span>\n<\/section>
\n \u6211\u4eec\u662f\u4ee5\u7b2c\u4e00\u6027\u539f\u7406\u7814\u7a76\u4e3a\u57fa\u7840\u7684\u4e13\u4e1a\u673a\u6784\uff0c\u6b22\u8fce\u5173\u6ce8\u548c\u7559\u8a00\u3002<\/span>\n<\/section>
\n \u5fae\u4fe1\u53f7: Alexqjl<\/span>\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"

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