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GEO \u6846\u67b6\u5f15\u5165\u4e86\u4e00\u5957\u5168\u9762\u7684\u53ef\u89c1\u6027\u5ea6\u91cf\u6807\u51c6\uff0c\u4f7f\u5185\u5bb9\u521b\u4f5c\u8005\u80fd\u591f\u5b9a\u5236\u9002\u5408\u81ea\u5df1\u7684\u53ef\u89c1\u6027\u5ea6\u91cf\u6807\u51c6\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u5728\u8fd9\u4e00\u65b0\u7684\u8303\u5f0f\u4e2d\u5bf9 GEO \u65b9\u6cd5\u8fdb\u884c\u5fe0\u5b9e\u800c\u5168\u9762\u7684\u8bc4\u4f30\u3002\u6211\u4eec\u63d0\u51fa\u4e86 GEO-BENCH\uff0c\u8fd9\u662f\u4e00\u4e2a\u7531\u6765\u81ea\u591a\u4e2a\u9886\u57df\u548c\u6765\u6e90\u7684 10,000 \u4e2a\u67e5\u8be2\u7ec4\u6210\u7684\u57fa\u51c6\uff0c\u4e13\u95e8\u4e3a\u751f\u6210\u5f15\u64ce\u8fdb\u884c\u4e86\u8c03\u6574\u3002\u901a\u8fc7\u7cfb\u7edf\u8bc4\u4f30\uff0c\u6211\u4eec\u53d1\u73b0\u6211\u4eec\u6240\u63d0\u51fa\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u80fd\u591f\u5728\u5404\u79cd\u67e5\u8be2\u4e2d\u5c06\u53ef\u89c1\u6027\u63d0\u9ad8 40%\uff0c\u4e3a\u5185\u5bb9\u521b\u4f5c\u8005\u63d0\u4f9b\u4e86\u5728\u8fc5\u901f\u53d8\u5316\u7684\u751f\u6210\u5f15\u64ce\u73af\u5883\u4e2d\u6539\u5584\u53ef\u89c1\u6027\u7684\u6709\u6548\u7b56\u7565\u3002\u6211\u4eec\u7684\u7814\u7a76\u53d1\u73b0\uff0c\u901a\u8fc7\u5f15\u7528\u3001\u5f15\u8ff0\u76f8\u5173\u6765\u6e90\u7684\u8bed\u53e5\u4ee5\u53ca\u52a0\u5165\u7edf\u8ba1\u6570\u636e\uff0c\u80fd\u591f\u663e\u8457\u63d0\u9ad8\u6765\u6e90\u7684\u53ef\u89c1\u6027\uff0c\u5176\u4e2d\u5404\u79cd\u67e5\u8be2\u7684\u63d0\u9ad8\u5e45\u5ea6\u8d85\u8fc7 40%\u3002\u6b64\u5916\uff0c\u6211\u4eec\u8fd8\u89c2\u5bdf\u5230\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u7684\u6709\u6548\u6027\u4e0e\u67e5\u8be2\u6240\u5c5e\u7684\u9886\u57df\u5b58\u5728\u5173\u8054\u3002<\/p>\n\n\n\n<p>\u603b\u4f53\u800c\u8a00\uff0c\u6211\u4eec\u7684\u7814\u7a76\u5728\u4e09\u4e2a\u65b9\u9762\u505a\u51fa\u4e86\u8d21\u732e\uff1a\uff081\uff09\u6211\u4eec\u5f15\u5165\u4e86\u751f\u6210\u5f15\u64ce\u4f18\u5316\uff0c\u8fd9\u662f\u4e3a\u7f51\u7ad9\u6240\u6709\u8005\u63d0\u4f9b\u7684\u9996\u4e2a\u901a\u7528\u6846\u67b6\uff0c\u4ee5\u66f4\u597d\u5730\u9002\u5e94\u751f\u6210\u5f15\u64ce\u7684\u65b0\u65f6\u4ee3\u3002\uff082\uff09\u6211\u4eec\u7684\u6846\u67b6\u63d0\u51fa\u4e86\u4e00\u5957\u4e13\u4e3a\u751f\u6210\u5f0f\u5f15\u64ce\u8bbe\u8ba1\u7684\u7efc\u5408\u53ef\u89c1\u6027\u6307\u6807\uff0c\u5e76\u4f7f\u5185\u5bb9\u521b\u4f5c\u8005\u80fd\u591f\u5236\u5b9a\u7b26\u5408\u81ea\u8eab\u9700\u6c42\u7684\u53ef\u89c1\u6027\u5ea6\u91cf\u6807\u51c6\u3002\uff083\uff09\u4e3a\u4e86\u4fc3\u8fdb\u5bf9\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u7684\u51c6\u786e\u8bc4\u4f30\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u7b2c\u4e00\u4e2a\u5927\u89c4\u6a21\u57fa\u51c6\uff0c\u5305\u62ec\u6765\u81ea\u4e0d\u540c\u9886\u57df\u548c\u6570\u636e\u96c6\u7684\u591a\u6837\u5316\u67e5\u8be2\uff0c\u4e13\u95e8\u4e3a\u751f\u6210\u5f15\u64ce\u8fdb\u884c\u4e86\u5b9a\u5236\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2 \u6784\u5efa\u4e0e\u65b9\u6cd5\u8bba<\/strong><\/h2>\n\n\n\n<p><strong>2.1 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class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"391\" height=\"55\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/2.png\" alt=\"\" class=\"wp-image-2741\"\/><\/figure><\/div>\n\n\n<p>\u5c3d\u7ba1\u54cd\u5e94 r \u53ef\u80fd\u5177\u6709\u591a\u79cd\u6a21\u6001\uff0c\u4f46\u5728\u672c\u8282\u4e2d\uff0c\u6211\u4eec\u5c06\u5176\u7b80\u5316\u4e3a\u6587\u672c\u5f62\u5f0f\u7684\u54cd\u5e94\u3002<\/p>\n\n\n\n<p>\u751f\u6210\u5f15\u64ce\u7531\u4e24\u4e2a\u5173\u952e\u7ec4\u4ef6\u7ec4\u6210\uff1aa) \u4e00\u7ec4\u751f\u6210\u6a21\u578b<em>G<\/em>= {<em>G1, G2&#8230;Gn<\/em>}\uff0c\u6bcf\u4e2a\u6a21\u578b\u90fd\u6709\u7279\u5b9a\u7684\u7528\u9014\uff0c\u4f8b\u5982\u67e5\u8be2\u91cd\u6784\u6216\u6458\u8981\uff1bb) \u4e00\u4e2a\u641c\u7d22\u5f15\u64ce<em>SE<\/em>\uff0c\u5728\u7ed9\u5b9a\u67e5\u8be2<em>q<\/em>\u7684\u60c5\u51b5\u4e0b\u8fd4\u56de\u4e00\u7ec4\u6e90<em>S<\/em>= {<em>s1, 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2\uff1a\u751f\u6210\u5f15\u64ce\u6982\u89c8\u3002\u751f\u6210\u5f15\u64ce\u4e3b\u8981\u7531\u4e00\u7ec4\u751f\u6210\u6a21\u578b\u548c\u4e00\u4e2a\u641c\u7d22\u5f15\u64ce\u7ec4\u6210\u3002\u7528\u6237\u67e5\u8be2\u4f5c\u4e3a\u8f93\u5165\uff0c\u7ecf\u8fc7\u4e00\u7cfb\u5217\u6b65\u9aa4\u751f\u6210\u6700\u7ec8\u54cd\u5e94\uff0c\u8be5\u54cd\u5e94\u57fa\u4e8e\u68c0\u7d22\u5230\u7684\u6765\u6e90\uff0c\u5305\u542b\u6574\u4e2a\u54cd\u5e94\u4e2d\u7684\u5185\u8054\u5c5e\u6027\u3002<\/em><\/p>\n\n\n\n<p>\u54cd\u5e94<em>r<\/em>\u901a\u5e38\u662f\u4e00\u7bc7\u5d4c\u5165\u4e86\u5f15\u7528\u4fe1\u606f\u7684\u7ed3\u6784\u5316\u7684\u6587\u672c\u56de\u590d\u3002\u9274\u4e8e\u8bed\u8a00\u6a21\u578b\u6709\u4ea7\u751f\u865a\u6784\u4fe1\u606f\u7684\u503e\u5411\uff08Ji et al., 2023\uff09\uff0c\u5f15\u6587\u7684\u5d4c\u5165\u5728\u6587\u672c\u4e2d\u663e\u5f97\u5c24\u4e3a\u91cd\u8981\u3002\u5177\u4f53\u800c\u8a00\uff0c\u8003\u8651\u4e00\u4e2a\u7531\u53e5\u5b50{<em>l1, l2&#8230;lo<\/em>}\u6784\u6210\u7684\u54cd\u5e94<em>r<\/em>\u3002\u6bcf\u4e2a\u53e5\u5b50\u53ef\u80fd\u7531\u4e00\u7ec4\u5f15\u6587\u652f\u6301\uff0c\u8fd9\u4e9b\u5f15\u6587\u662f\u68c0\u7d22\u5230\u7684\u6587\u6863\u96c6\u5408<em>Ci\u2282 S<\/em>\u7684\u4e00\u90e8\u5206\u3002\u7406\u60f3\u7684\u751f\u6210\u5f15\u64ce\u5e94\u786e\u4fdd\u54cd\u5e94\u4e2d\u7684\u6240\u6709\u9648\u8ff0\u90fd\u5f97\u5230\u76f8\u5173\u5f15\u6587\u7684\u652f\u6301\uff08\u9ad8\u5f15\u6587\u53ec\u56de\u7387\uff09\uff0c\u5e76\u4e14\u6240\u6709\u5f15\u6587\u51c6\u786e\u652f\u6301\u5b83\u4eec\u6240\u5173\u8054\u7684\u9648\u8ff0\uff08\u9ad8\u5f15\u6587\u7cbe\u786e\u7387\uff09\uff08Liu et al., 2023a\uff09\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2.2 \u751f\u6210\u5f15\u64ce\u7684\u4f18\u5316<\/strong><\/h2>\n\n\n\n<p>\u641c\u7d22\u5f15\u64ce\u7684\u5174\u8d77\u4fc3\u8fdb\u4e86\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff08SEO\uff09\u7684\u53d1\u5c55\uff0c\u8fd9\u662f\u4e00\u79cd\u5e2e\u52a9\u7f51\u7ad9\u521b\u5efa\u8005\u4f18\u5316\u5176\u5185\u5bb9\u4ee5\u63d0\u9ad8\u5728\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\u9875\u9762\uff08SERP\uff09\u4e2d\u6392\u540d\u7684\u8fc7\u7a0b\u3002\u66f4\u9ad8\u7684\u6392\u540d\u4e0e\u66f4\u5e7f\u6cdb\u7684\u53ef\u89c1\u6027\u4ee5\u53ca\u7f51\u7ad9\u6d41\u91cf\u7684\u63d0\u5347\u5448\u6b63\u76f8\u5173\u3002\u7136\u800c\uff0c\u968f\u7740\u751f\u6210\u5f15\u64ce\u6210\u4e3a\u4fe1\u606f\u4f20\u9012\u8303\u5f0f\u4e2d\u7684\u6838\u5fc3\uff0cSEO \u5e76\u4e0d\u76f4\u63a5\u9002\u7528\u4e8e\u5b83\uff0c\u56e0\u6b64\u9700\u8981\u5f00\u53d1\u65b0\u7684\u6280\u672f\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u751f\u6210\u5f15\u64ce\u4f18\u5316\uff08GEO\uff09\uff0c\u8fd9\u662f\u4e00\u4e2a\u65b0\u7684\u8303\u5f0f\uff0c\u5176\u4e2d\u5185\u5bb9\u521b\u4f5c\u8005\u7684\u76ee\u6807\u662f\u63d0\u9ad8\u4ed6\u4eec\u5728\u751f\u6210\u7684\u54cd\u5e94\u4e2d\u7684\u53ef\u89c1\u6027\u3002\u6211\u4eec\u901a\u8fc7\u51fd\u6570 Impwc(<em>ci,r<\/em>) \u5b9a\u4e49\u4e86\u5728\u751f\u6210\u5f15\u64ce\u4e2d\u5f15\u7528\u54cd\u5e94<em>r<\/em>\u4e2d\u7f51\u7ad9\/\u5f15\u6587<em>ci<\/em>\u7684\u53ef\u89c1\u6027\uff0c\u800c\u7f51\u7ad9\u521b\u5efa\u8005\u5e0c\u671b\u6700\u5927\u5316\u8fd9\u4e00\u53ef\u89c1\u6027\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u4ece\u751f\u6210\u5f15\u64ce\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u76ee\u6807\u662f\u6700\u5927\u5316&nbsp;<em>\u03b5iImpwc<\/em>(<em>ci, r<\/em>)<em>\u00b7 Rel<\/em>(<em>ci,q,r<\/em>) \u7684\u4e58\u79ef\uff09\uff0c\u5176\u4e2d<em>Rel<\/em>(<em>ci, q, r<\/em>)\u8868\u793a\u5728\u54cd\u5e94<em>r<\/em>\u7684\u4e0a\u4e0b\u6587\u4e2d\u5f15\u6587<em>ci<\/em>\u5bf9\u67e5\u8be2<em>q<\/em>\u7684\u76f8\u5173\u6027\u7684\u5ea6\u91cf\u3002\u7136\u800c\uff0c\u5bf9\u4e8e\u751f\u6210\u5f15\u64ce\u800c\u8a00\uff0c\u51fd\u6570<em>g<\/em>\u548c<em>Rel<\/em>\u76ee\u524d\u8fd8\u6ca1\u6709\u660e\u786e\u5b9a\u4e49\uff0c\u6211\u4eec\u4f1a\u5728\u4e0b\u6587\u4e2d\u5bf9\u5176\u8fdb\u884c\u5b9a\u4e49\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"554\" height=\"210\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-1.webp\" alt=\"\" class=\"wp-image-2743\"\/><\/figure><\/div>\n\n\n<p><em>\u56fe 3\uff1a\u5728\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u4e2d\uff0c\u6392\u540d\u548c\u53ef\u89c1\u6027\u6307\u6807\u76f8\u5f53\u76f4\u89c2\uff0c\u6309\u7167\u9010\u5b57\u5185\u5bb9\u7684\u6392\u540d\u987a\u5e8f\u5217\u51fa\u7f51\u7ad9\u6765\u6e90\u3002\u7136\u800c\uff0c\u751f\u6210\u5f15\u64ce\u4ea7\u751f\u7684\u54cd\u5e94\u66f4\u4e3a\u4e30\u5bcc\u4e14\u7ed3\u6784\u5316\uff0c\u901a\u5e38\u5c06\u5f15\u6587\u5d4c\u5165\u5230\u4e00\u4e2a\u5355\u4e00\u7684\u5757\u4e2d\uff0c\u5e76\u4ee5\u4ea4\u66ff\u7684\u65b9\u5f0f\u6392\u5217\u3002\u8fd9\u4f7f\u5f97\u6392\u540d\u548c\u53ef\u89c1\u6027\u7684\u6982\u5ff5\u53d8\u5f97\u6bd4\u8f83\u5fae\u5999\u3002\u6b64\u5916\uff0c\u4e0e\u90a3\u4e9b\u4e13\u6ce8\u4e8e\u5728\u641c\u7d22\u5f15\u64ce\u4e0a\u6539\u5584\u7f51\u7ad9\u53ef\u89c1\u6027\u7684\u7814\u7a76\u4e0d\u540c\uff0c\u5982\u4f55\u4f18\u5316\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u7684\u53ef\u89c1\u6027\u4ecd\u7136\u4e0d\u592a\u6e05\u695a\u3002\u4e3a\u4e86\u89e3\u51b3\u8fd9\u4e9b\u6311\u6218\uff0c\u6211\u4eec\u7684\u9ed1\u5323\u5b50\u4f18\u5316\u6846\u67b6\u63d0\u51fa\u4e86\u4e00\u7cfb\u5217\u7cbe\u5fc3\u8bbe\u8ba1\u7684\u53ef\u89c1\u6027\u5ea6\u91cf\uff0c\u521b\u4f5c\u8005\u53ef\u4ee5\u7528\u6765\u8861\u91cf\u548c\u4f18\u5316\u4ed6\u4eec\u7684\u7f51\u7ad9\uff0c\u5e76\u5141\u8bb8\u521b\u4f5c\u8005\u5b9a\u4e49\u4ed6\u4eec\u81ea\u5df1\u7684\u53ef\u89c1\u6027\u5ea6\u91cf\u3002<\/em><\/p>\n\n\n\n<p><strong>2.2.1 \u751f\u6210\u5f15\u64ce\u7684\u53ef\u89c1\u6027<\/strong><\/p>\n\n\n\n<p>\u5728 SEO \u9886\u57df\u4e2d\uff0c\u7f51\u7ad9\u7684\u53ef\u89c1\u6027\u4e3b\u8981\u7531\u5176\u5728\u5b9e\u9645\u641c\u7d22\u4e2d\u7684\u5e73\u5747\u6392\u540d\u6765\u8861\u91cf\u3002\u7136\u800c\uff0c\u7531\u4e8e\u751f\u6210\u5f15\u64ce\u8f93\u51fa\u7684\u7279\u6027\u4e0e\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u6709\u6240\u4e0d\u540c\uff0c\u53ef\u89c1\u6027\u7684\u5ea6\u91cf\u5c1a\u672a\u5f97\u5230\u660e\u786e\u5b9a\u4e49\u3002\u751f\u6210\u5f15\u64ce\u5728\u5355\u4e2a\u54cd\u5e94\u4e2d\u6574\u5408\u4e86\u6765\u81ea\u591a\u4e2a\u4fe1\u606f\u6e90\u7684\u6570\u636e\uff0c\u4e0e\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u4e0d\u540c\u3002\u56e0\u6b64\uff0c\u5f71\u54cd\u5f15\u6587\u771f\u5b9e\u53ef\u89c1\u6027\u7684\u56e0\u7d20\u5305\u62ec\u957f\u5ea6\u3001\u72ec\u7279\u6027\u4ee5\u53ca\u5f15\u6587\u7f51\u7ad9\u7684\u5448\u73b0\u65b9\u5f0f\u7b49\u3002\u5728\u672c\u6bb5\u4e2d\uff0c\u6211\u4eec\u4f1a\u4ea4\u66ff\u4f7f\u7528\u201c\u7f51\u7ad9\u201d\u548c\u201c\u5f15\u6587\u201d\u8fd9\u4e24\u4e2a\u672f\u8bed\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u89e3\u51b3\u8fd9\u4e2a\u95ee\u9898\uff0c\u6211\u4eec\u5236\u5b9a\u4e86\u591a\u4e2a\u53ef\u89c1\u6027\u5ea6\u91cf\u6807\u51c6\u3002\u5176\u4e2d\uff0c\u201c\u5b57\u6570\u201d\u5ea6\u91cf\u6807\u51c6\u662f\u5f15\u6587\u76f8\u5173\u53e5\u5b50\u7684\u6807\u51c6\u5316\u5b57\u6570\u3002\u5728\u6570\u5b66\u4e0a\uff0c\u8fd9\u88ab\u5b9a\u4e49\u4e3a\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"287\" height=\"68\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-2.webp\" alt=\"\" class=\"wp-image-2744\"\/><\/figure><\/div>\n\n\n<p>\u5728\u8fd9\u4e2a\u80cc\u666f\u4e0b\uff0c<em>Sci<\/em>\u8868\u793a\u5f15\u7528\u96c6\u5408<em>ci<\/em>\u4e2d\u7684\u53e5\u5b50\uff0c<em>Sr<\/em>\u8868\u793a\u54cd\u5e94\u4e2d\u7684\u53e5\u5b50\u96c6\u5408\uff0c\u800c<em>|s|<\/em>\u8868\u793a\u53e5\u5b50<em>s<\/em>\u4e2d\u7684\u8bcd\u6570\u3002\u5bf9\u4e8e\u88ab\u591a\u4e2a\u6e90\u5f15\u7528\u7684\u53e5\u5b50\uff0c\u6211\u4eec\u7b80\u5355\u5730\u5171\u4eab\u5176\u5305\u542b\u7684\u8bcd\u6570\u3002\u8f83\u591a\u7684\u8bcd\u6570\u901a\u5e38\u4e0e\u6e90\u5728\u56de\u7b54\u4e2d\u7684\u91cd\u8981\u6027\u76f8\u5173\uff0c\u56e0\u6b64\u7528\u6237\u66f4\u5bb9\u6613\u63a5\u89e6\u5230\u8be5\u6e90\u7684\u4fe1\u606f\u3002\u7136\u800c\uff0c\u7531\u4e8e\u201c\u8bcd\u6570\u201d\u4e0d\u53d7\u5f15\u6587\u6392\u540d\u7684\u5f71\u54cd\uff08\u4f8b\u5982\uff0c\u5b83\u662f\u5426\u9996\u6b21\u51fa\u73b0\uff09\uff0c\u6211\u4eec\u5f15\u5165\u4e86\u4e00\u4e2a\u4f4d\u7f6e\u8c03\u6574\u8ba1\u6570\uff0c\u901a\u8fc7\u5f15\u6587\u6392\u540d\u7684\u6307\u6570\u8870\u51cf\u51fd\u6570\u6765\u51cf\u5c0f\u6743\u91cd\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"315\" height=\"83\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-3.webp\" alt=\"\" class=\"wp-image-2745\"\/><\/figure><\/div>\n\n\n<p>\u4e0a\u8ff0\u7684\u53ef\u89c1\u6027\u5ea6\u91cf\u7684\u6807\u51c6\u662f\u5ba2\u89c2\u800c\u6709\u529b\u7684\u3002\u7136\u800c\uff0c\u5b83\u4eec\u5ffd\u7565\u4e86\u5f15\u6587\u5bf9\u7528\u6237\u6ce8\u610f\u529b\u7684\u4e3b\u89c2\u5f71\u54cd\u3002\u4e3a\u4e86\u89e3\u51b3\u8fd9\u4e00\u95ee\u9898\uff0c\u6211\u4eec\u5f15\u5165\u4e86\u201c\u4e3b\u89c2\u53ef\u89c1\u6027\u201d\u5ea6\u91cf\u6807\u51c6\uff0c\u8be5\u6807\u51c6\u6db5\u76d6\u591a\u4e2a\u65b9\u9762\uff0c\u5305\u62ec\uff1a1. \u5f15\u6587\u6750\u6599\u4e0e\u7528\u6237\u67e5\u8be2\u7684\u76f8\u5173\u6027\u30022. \u5f15\u6587\u7684\u5f71\u54cd\u529b\uff0c\u8bc4\u4f30\u751f\u6210\u54cd\u5e94\u5728\u591a\u5927\u7a0b\u5ea6\u4e0a\u4f9d\u8d56\u4e8e\u5f15\u6587\u30023. \u5f15\u6587\u5448\u73b0\u7684\u6750\u6599\u7684\u72ec\u7279\u6027\u30024. \u4e3b\u89c2\u4f4d\u7f6e\u5ea6\u91cf\u6e90\u5728\u7528\u6237\u89c6\u89d2\u4e0b\u7684\u663e\u8457\u6027\u30025. \u4e3b\u89c2\u8ba1\u6570\u5ea6\u91cf\u7528\u6237\u5728\u9605\u8bfb\u5f15\u6587\u65f6\u611f\u77e5\u5230\u7684\u5185\u5bb9\u91cf\u30026. \u70b9\u51fb\u5f15\u6587\u7684\u6982\u7387\u30027. \u5448\u73b0\u6750\u6599\u7684\u591a\u6837\u6027\u3002\u4e3a\u4e86\u6d4b\u91cf\u8fd9\u4e9b\u5b50\u5ea6\u91cf\u6807\u51c6\uff0c<strong>\u6211\u4eec\u91c7\u7528\u4e86 G-Eval\uff08Liu et al., 2023b\uff09\uff0c\u8fd9\u662f\u5f53\u524d LLM \u8bc4\u4f30\u9886\u57df\u7684\u6700\u65b0\u6280\u672f\u3002<\/strong><\/p>\n\n\n\n<p><strong>2.2.2 \u9488\u5bf9\u7f51\u7ad9\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/strong><\/p>\n\n\n\n<p>\u4e3a\u4e86\u63d0\u5347\u53ef\u89c1\u6027\u5ea6\u91cf\u6807\u51c6\uff0c\u5185\u5bb9\u521b\u4f5c\u8005\u9700\u8981\u5bf9\u5176\u7f51\u7ad9\u8fdb\u884c\u8c03\u6574\u3002\u4e3a\u6b64\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u51e0\u79cd\u4e0e\u751f\u6210\u5f15\u64ce\u65e0\u5173\u7684\u7b56\u7565\uff0c\u8fd9\u4e9b\u7b56\u7565\u88ab\u79f0\u4e3a\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\uff08GEO\uff09\u3002\u5728\u6570\u5b66\u4e0a\uff0c\u6bcf\u4e2a GEO \u65b9\u6cd5\u90fd\u53ef\u4ee5\u770b\u4f5c\u662f\u4e00\u4e2a\u51fd\u6570<em>f<\/em>:<em>W<\/em>\u2192<em>W\u2032i<\/em>\uff0c\u5176\u4e2d<em>W<\/em>\u4ee3\u8868\u521d\u59cb\u7684\u7f51\u7ad9\u5185\u5bb9\uff0c\u800c<em>W\u2032<\/em>\u8868\u793a\u7ecf\u8fc7\u5e94\u7528 GEO \u65b9\u6cd5\u540e\u4fee\u6539\u7684\u7f51\u7ad9\u5185\u5bb9\u3002\u8bbe\u8ba1\u826f\u597d\u7684 GEO \u65b9\u6cd5\u5e94\u8be5\u6709\u52a9\u4e8e\u63d0\u5347\u7f51\u7ad9\u7684\u53ef\u89c1\u6027\u3002\u8fd9\u4e9b\u65b9\u6cd5\u7684\u76ee\u6807\u662f\u4ee5\u4e00\u79cd\u72ec\u7acb\u4e8e\u67e5\u8be2\u7684\u65b9\u5f0f\u4fee\u6539\u7f51\u7ad9\u5185\u5bb9<em>W<\/em>\uff0c\u6db5\u76d6\u7684\u8303\u56f4\u4ece\u7b80\u5355\u7684\u98ce\u683c\u53d8\u5316\u5230\u4ee5\u7ed3\u6784\u5316\u65b9\u5f0f\u5408\u5e76\u65b0\u5185\u5bb9\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u63d0\u5347\u53ef\u89c1\u6027\u5ea6\u91cf\u6807\u51c6\uff0c\u5185\u5bb9\u521b\u4f5c\u8005\u9700\u8981\u5bf9\u5176\u7f51\u7ad9\u8fdb\u884c\u8c03\u6574\u3002\u6211\u4eec\u63d0\u51fa\u4e86\u4e00\u7cfb\u5217\u65b9\u6cd5\uff0c\u5305\u62ec\uff1a<strong>1. \u6743\u5a01\u6027\uff08Authoritative\uff09\uff1a<\/strong>\u4fee\u6539\u6e90\u5185\u5bb9\u7684\u6587\u672c\u98ce\u683c\uff0c\u4f7f\u5176\u66f4\u5bcc\u6709\u8bf4\u670d\u529b\uff0c\u5e76\u63d0\u51fa\u66f4\u5177\u6743\u5a01\u6027\u7684\u4e3b\u5f20\uff1b<strong>2. \u5173\u952e\u8bcd\u5806\u780c\uff08Keyword Stuffing\uff09\uff1a<\/strong>\u4fee\u6539\u5185\u5bb9\u4ee5\u5305\u542b\u66f4\u591a\u6765\u81ea\u67e5\u8be2\u7684\u5173\u952e\u8bcd\uff0c\u7c7b\u4f3c\u4f20\u7edfSEO\u4f18\u5316\uff1b<strong>3. \u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\uff08Statistics Addition\uff09\uff1a<\/strong>\u4fee\u6539\u5185\u5bb9\u4ee5\u5305\u542b\u5b9a\u91cf\u7edf\u8ba1\u6570\u636e\uff0c\u800c\u4e0d\u662f\u5b9a\u6027\u8ba8\u8bba\uff0c\u5c3d\u53ef\u80fd\u5730\u6dfb\u52a0\uff1b<strong>4. \u5f15\u7528\u6765\u6e90\uff08Cite Sources\uff09<\/strong>\u548c<strong>5. \u5f15\u6587\u6dfb\u52a0\uff08Quotation Addition\uff09\uff1a<\/strong>\u6dfb\u52a0\u76f8\u5173\u7684\u5f15\u6587\u548c\u5f15\u7528\u6765\u81ea\u53ef\u4fe1\u6765\u6e90\uff1b<strong>6. \u7b80\u5355\u6613\u61c2\uff1a<\/strong>\u7b80\u5316\u7f51\u7ad9\u8bed\u8a00\uff1b<strong>7. \u6d41\u7545\u5ea6\u4f18\u5316\uff08Fluency Optimization\uff09\uff1a<\/strong>\u63d0\u9ad8\u6587\u672c\u6d41\u7545\u5ea6\uff1b<strong>8. \u72ec\u7279\u8bcd\u6c47\uff08Unique Words\uff09<\/strong>\u548c<strong>9. \u4e13\u4e1a\u672f\u8bed\uff08Technical Terms\uff09\uff1a<\/strong>\u5728\u53ef\u80fd\u7684\u5730\u65b9\u5206\u522b\u6dfb\u52a0\u72ec\u7279\u548c\u4e13\u4e1a\u672f\u8bed\u3002\u9664\u4e86\u65b9\u6cd5 3\u30014 \u548c 5 \u5916\uff0c\u5176\u4f59\u65b9\u6cd5\u4e0d\u9700\u8981\u5411\u7f51\u7ad9\u6dfb\u52a0\u65b0\u5185\u5bb9\u3002\u76f8\u53cd\uff0c\u8fd9\u4e9b\u65b9\u6cd5\u4e3b\u8981\u4fa7\u91cd\u4e8e\u4ee5\u63d0\u9ad8\u73b0\u6709\u5185\u5bb9\u7684\u8868\u8fbe\u65b9\u5f0f\u4e3a\u4e3b\uff0c\u4f7f\u5176\u66f4\u5177\u8bf4\u670d\u529b\u6216\u66f4\u5438\u5f15\u751f\u6210\u5f15\u64ce\u3002\u8fd9\u4e9b\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u53ef\u5206\u4e3a\u4e24\u5927\u7c7b\uff1a\u5185\u5bb9\u6dfb\u52a0\u548c\u98ce\u683c\u4f18\u5316\u3002\u5728\u5b9e\u9645\u5e94\u7528\u4e2d\uff0c\u8fd9\u4e9b\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u5c06\u7531\u7f51\u7ad9\u6240\u6709\u8005\u6839\u636e\u8fd9\u4e9b\u539f\u5219\u4fee\u6539\u5176\u6587\u672c\u3002\u7136\u800c\uff0c\u4e3a\u4e86\u6211\u4eec\u7684\u5b9e\u9a8c\u76ee\u7684\uff0c\u6211\u4eec\u901a\u8fc7\u4e3a GPT-3.5 \u6a21\u578b\u521b\u5efa\u9002\u5f53\u7684\u63d0\u793a\u6765\u5b9e\u73b0\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\uff0c\u4ee5\u5c06\u6e90\u6587\u672c\u8f6c\u6362\u4e3a\u4fee\u6539\u540e\u7684\u6587\u672c\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u8bc4\u4f30\u6211\u4eec\u65b9\u6cd5\u7684\u6027\u80fd\u63d0\u5347\uff0c\u6211\u4eec\u9488\u5bf9\u6bcf\u4e2a\u8f93\u5165\u67e5\u8be2\u968f\u673a\u9009\u62e9\u4e86\u4e00\u79cd\u751f\u6210\u5f15\u64ce\u4f18\u5316\uff08GEO\uff09\u65b9\u6cd5\u8fdb\u884c\u6e90\u7684\u4f18\u5316\u3002\u4e3a\u4e86\u964d\u4f4e\u7edf\u8ba1\u566a\u58f0\uff0c\u6211\u4eec\u5bf9\u6bcf\u79cd\u65b9\u6cd5\u7684\u6bcf\u4e2a\u67e5\u8be2\u751f\u6210\u4e86 5 \u4e2a\u7b54\u6848\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3 \u5b9e\u9a8c\u8bbe\u7f6e<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"368\" height=\"297\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-4.webp\" alt=\"\" class=\"wp-image-2746\"\/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"358\" height=\"216\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-5.webp\" alt=\"\" class=\"wp-image-2747\"\/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"356\" height=\"127\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-6.webp\" alt=\"\" class=\"wp-image-2748\"\/><\/figure><\/div>\n\n\n<p><strong>3.1 \u8bc4\u4f30\u751f\u6210\u5f15\u64ce<\/strong><\/p>\n\n\n\n<p>\u6211\u4eec\u91c7\u7528\u4e86\u4e24\u6b65\u6cd5\u8bbe\u8ba1\u751f\u6210\u5f15\u64ce\u3002\u9996\u5148\uff0c\u83b7\u53d6\u8f93\u5165\u67e5\u8be2\u7684\u76f8\u5173\u6765\u6e90\uff0c\u7136\u540e\u7531 LLM \u6839\u636e\u8fd9\u4e9b\u6765\u6e90\u751f\u6210\u54cd\u5e94\u3002\u5728\u6211\u4eec\u7684\u8bbe\u7f6e\u4e2d\uff0c\u6211\u4eec\u4ece\u8c37\u6b4c\u641c\u7d22\u5f15\u64ce\u4e2d\u6bcf\u6b21\u83b7\u53d6\u524d 5 \u4e2a\u4e0e\u67e5\u8be2\u76f8\u5173\u7684\u6765\u6e90\u3002\u751f\u6210\u7684\u7b54\u6848\u7531 gpt3.5-turbo \u6a21\u578b\u751f\u6210\uff0c\u4f7f\u7528\u7684\u63d0\u793a\u4e0e\u4e4b\u524d\u7684\u5de5\u4f5c\u76f8\u540c\uff08Liu et al., 2023a\uff09\u3002<\/p>\n\n\n\n<p><strong>3.2 \u57fa\u51c6<\/strong><\/p>\n\n\n\n<p>\u9274\u4e8e\u76ee\u524d\u5c1a\u65e0\u5305\u542b\u751f\u6210\u5f15\u64ce\u76f8\u5173\u67e5\u8be2\u7684\u516c\u5f00\u53ef\u7528\u6570\u636e\u96c6\uff0c\u6211\u4eec\u7279\u522b\u521b\u5efa\u4e86\u540d\u4e3a GEO-BENCH \u7684\u57fa\u51c6\u3002\u8be5\u57fa\u51c6\u5305\u542b\u4e86 10,000 \u4e2a\u67e5\u8be2\uff0c\u6db5\u76d6\u4e86\u591a\u4e2a\u4e0d\u540c\u6765\u6e90\uff0c\u4e13\u95e8\u7528\u4e8e\u751f\u6210\u5f15\u64ce\u7684\u8bc4\u4f30\uff0c\u540c\u65f6\u5305\u62ec\u5408\u6210\u751f\u6210\u7684\u67e5\u8be2\u3002\u8fd9\u4e2a\u57fa\u51c6\u6db5\u76d6\u4e86\u6765\u81ea\u4e5d\u4e2a\u4e0d\u540c\u6765\u6e90\u7684\u67e5\u8be2\uff0c\u6bcf\u4e2a\u67e5\u8be2\u90fd\u7ecf\u8fc7\u4e86\u8be6\u7ec6\u7684\u5206\u7c7b\uff0c\u5305\u62ec\u76ee\u6807\u9886\u57df\u3001\u96be\u5ea6\u3001\u67e5\u8be2\u610f\u56fe\u4ee5\u53ca\u5176\u4ed6\u7ef4\u5ea6\u3002<\/p>\n\n\n\n<p>\u7528\u4e8e\u6784\u5efa\u57fa\u51c6\u7684\u6570\u636e\u96c6\u5982\u4e0b\uff1a<\/p>\n\n\n\n<p>1. MS Macro\uff0c2. ORCAS-1 \u548c 3. Natural Questions\uff08Kwiatkowski et al., 2019; Alexander et al., 2022; Craswell et al., 2021\uff09\u3002<strong>\u8fd9\u4e09\u4e2a\u6570\u636e\u96c6\u5305\u542b\u6765\u81ea Bing \u548cGoogle \u641c\u7d22\u5f15\u64ce\u7684\u771f\u5b9e\u533f\u540d\u7528\u6237\u67e5\u8be2\uff0c\u662f\u641c\u7d22\u5f15\u64ce\u76f8\u5173\u7814\u7a76\u4e2d\u5e38\u7528\u7684\u4ee3\u8868\u6027\u6570\u636e\u96c6\u3002<\/strong>\u7136\u800c\uff0c\u751f\u6210\u5f15\u64ce\u9762\u4e34\u66f4\u52a0\u56f0\u96be\u548c\u5177\u4f53\u7684\u67e5\u8be2\uff0c\u5176\u76ee\u7684\u662f\u4ece\u591a\u4e2a\u6570\u636e\u6e90\u5408\u6210\u7b54\u6848\uff0c\u800c\u4e0d\u662f\u7b80\u5355\u5730\u641c\u7d22\u5b83\u4eec\u3002\u4e3a\u4e86\u66f4\u5168\u9762\u5730\u8bc4\u4f30\u751f\u6210\u5f15\u64ce\u7684\u6027\u80fd\uff0c\u6211\u4eec\u8fd8\u4f7f\u7528\u4e86\u5176\u4ed6\u51e0\u4e2a\u516c\u5f00\u53ef\u7528\u7684\u6570\u636e\u96c6\uff1a4. AllSouls\uff1a\u5305\u542b\u6765\u81ea\u725b\u6d25\u5927\u5b66&#8221;All Souls College&#8221;\u7684\u8bba\u6587\u95ee\u9898\u3002\u8fd9\u4e2a\u6570\u636e\u96c6\u4e2d\u7684\u67e5\u8be2\u8981\u6c42\u751f\u6210\u5f15\u64ce\u8fdb\u884c\u9002\u5f53\u7684\u63a8\u7406\uff0c\u4ece\u591a\u4e2a\u6e90\u4e2d\u805a\u5408\u4fe1\u606f\u30025. LIMA\uff1a\u5305\u542b\u5177\u6709\u6311\u6218\u6027\u7684\u95ee\u9898\uff0c\u8981\u6c42\u751f\u6210\u5f15\u64ce\u4e0d\u4ec5\u8981\u805a\u5408\u4fe1\u606f\uff0c\u8fd8\u8981\u8fdb\u884c\u9002\u5f53\u7684\u63a8\u7406\u6765\u56de\u7b54\u95ee\u9898\uff0c\u4f8b\u5982\uff1a\u5199\u4e00\u9996\u7b80\u77ed\u7684\u8bd7\uff0c\u7f16\u5199Python\u4ee3\u7801\u30026. Davinci-Debate\uff08Liu et al., 2023a\uff09\uff1a\u5305\u542b\u7528\u4e8e\u6d4b\u8bd5\u751f\u6210\u5f15\u64ce\u7684\u8fa9\u8bba\u95ee\u9898\u30027. Perplexity.ai Discover\uff1a\u5305\u542b\u4e86\u6765\u81ea\u8be5\u5e73\u53f0\u4e0a\u70ed\u95e8\u67e5\u8be2\u7684\u66f4\u65b0\u5217\u8868\u30028. ELI-5\uff1a\u8fd9\u4e2a\u6570\u636e\u96c6\u5305\u542b\u6765\u81ea ELI5 subreddit \u7684\u95ee\u9898\uff0c\u7528\u6237\u5728\u5176\u4e2d\u63d0\u51fa\u590d\u6742\u7684\u95ee\u9898\uff0c\u5e76\u671f\u671b\u7528\u7b80\u5355\u7684\u672f\u8bed\u5f97\u5230\u7b54\u6848\u30029. GPT-4 \u751f\u6210\u7684\u67e5\u8be2\uff1a\u4e3a\u4e86\u589e\u52a0\u67e5\u8be2\u5206\u5e03\u7684\u591a\u6837\u6027\uff0c\u6211\u4eec\u5f15\u5bfc GPT-4 \u751f\u6210\u5404\u79cd\u9886\u57df\uff08\u4f8b\u5982\uff1a\u79d1\u5b66\u3001\u5386\u53f2\uff09\u7684\u67e5\u8be2\uff0c\u5e76\u57fa\u4e8e\u67e5\u8be2\u610f\u56fe\uff08\u4f8b\u5982\uff1a\u5bfc\u822a\u6027\u3001\u4ea4\u6613\u6027\uff09\u4ee5\u53ca\u751f\u6210\u7684\u54cd\u5e94\u7684\u96be\u5ea6\u548c\u8303\u56f4\uff08\u4f8b\u5982\uff1a\u5f00\u653e\u5f0f\u3001\u57fa\u4e8e\u4e8b\u5b9e\uff09\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u7684\u57fa\u51c6\u5305\u542b 10,000 \u4e2a\u67e5\u8be2\uff0c\u5212\u5206\u4e3a\u8bad\u7ec3\u96c6\uff088,000 \u4e2a\uff09\u3001\u9a8c\u8bc1\u96c6\uff081,000 \u4e2a\uff09\u548c\u6d4b\u8bd5\u96c6\uff081,000 \u4e2a\uff09\u3002\u6bcf\u4e2a\u67e5\u8be2\u90fd\u7ecf\u8fc7 GPT-4 \u7684\u6807\u6ce8\uff0c\u4ee5\u4fbf\u8861\u91cf\u5404\u79cd\u7ef4\u5ea6\uff0c\u5305\u62ec\u610f\u56fe\u3001\u96be\u5ea6\u3001\u67e5\u8be2\u9886\u57df\u548c\u7b54\u6848\u7c7b\u578b\u7684\u683c\u5f0f\u3002\u6211\u4eec\u4fdd\u6301\u4e86\u771f\u5b9e\u4e16\u754c\u67e5\u8be2\u7684\u5206\u5e03\uff0c\u786e\u4fdd\u57fa\u51c6\u5305\u542b 80% \u7684\u4fe1\u606f\u6027\u67e5\u8be2\uff0c\u4ee5\u53ca 10% \u7684\u4ea4\u6613\u6027\u67e5\u8be2\u548c 10% \u7684\u5bfc\u822a\u6027\u67e5\u8be2\u3002\u4e3a\u4e86\u589e\u5f3a\u6bcf\u4e2a\u67e5\u8be2\uff0c\u6211\u4eec\u4f7f\u7528\u6765\u81ea Google \u641c\u7d22\u5f15\u64ce\u7684\u524d 5 \u4e2a\u641c\u7d22\u7ed3\u679c\u7684\u6e05\u7406\u6587\u672c\u5185\u5bb9\u3002\u6211\u4eec\u5c06 GEO-BENCH \u89c6\u4e3a\u8bc4\u4f30\u751f\u6210\u5f15\u64ce\u7efc\u5408\u6027\u80fd\u7684\u57fa\u51c6\u3002\u8be5\u57fa\u51c6\u5c06\u5728\u5f53\u524d\u53ca\u672a\u6765\u7684\u5de5\u4f5c\u4e2d\u5145\u5f53\u8bc4\u4f30\u751f\u6210\u5f15\u64ce\u591a\u4e2a\u76ee\u7684\u7684\u6807\u51c6\u6d4b\u8bd5\u5e73\u53f0\u3002<\/p>\n\n\n\n<p><strong>3.3 \u8bc4\u4f30\u6307\u6807<\/strong>\u6211\u4eec\u901a\u8fc7\u8ba1\u7b97\u53ef\u89c1\u6027\u76f8\u5bf9\u6539\u5584\u6765\u8bc4\u4f30\u6240\u6709\u7684\u65b9\u6cd5\u3002\u5bf9\u4e8e\u6765\u81ea\u6e90\u96c6\u5408<em>Si<\/em>\u2208 {<em>s1, . . . , sm<\/em>} \u7684\u521d\u59cb\u751f\u6210\u54cd\u5e94<em>r<\/em>\u548c\u7ecf\u8fc7\u4fee\u6539\u540e\u7684\u54cd\u5e94<em>r&#8217;<\/em>\uff0c\u6211\u4eec\u6d4b\u91cf\u6bcf\u4e2a\u6e90<em>si<\/em>\u7684\u53ef\u89c1\u6027\u76f8\u5bf9\u6539\u5584\uff0c\u5177\u4f53\u8ba1\u7b97\u65b9\u5f0f\u4e3a\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"357\" height=\"75\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-7.webp\" alt=\"\" class=\"wp-image-2749\"\/><\/figure><\/div>\n\n\n<p>\u4fee\u6539\u540e\u7684\u54cd\u5e94<em>r&#8217;<\/em>\u662f\u901a\u8fc7\u5c06\u8981\u8bc4\u4f30\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u5e94\u7528\u4e8e\u6e90<em>si<\/em>\u800c\u751f\u6210\u7684\u3002\u8981\u4f18\u5316\u7684\u6e90<em>si<\/em>\u662f\u968f\u673a\u9009\u62e9\u7684\uff0c\u4f46\u5728\u6240\u6709\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u4e2d\u5bf9\u4e8e\u7279\u5b9a\u67e5\u8be2\u4fdd\u6301\u4e00\u81f4\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"554\" height=\"241\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-8.webp\" alt=\"\" class=\"wp-image-2750\"\/><figcaption class=\"wp-element-caption\">\u8868 1\uff1aGEO \u65b9\u6cd5\u5728 GEO-BENCH \u4e0a\u7684\u6027\u80fd\u63d0\u5347\u3002\u6211\u4eec\u5bf9\u4e24\u4e2a\u6307\u6807\u53ca\u5176\u5b50\u6307\u6807\u8fdb\u884c\u4e86\u6027\u80fd\u6d4b\u91cf\u3002\u4e0e\u4f20\u7edf SEO \u4e2d\u5e38\u7528\u7684\u7b80\u5355\u65b9\u6cd5\uff0c\u5982\u5173\u952e\u8bcd\u5806\u780c\u76f8\u6bd4\uff0c\u6211\u4eec\u7684\u65b9\u6cd5\u8868\u73b0\u4e0d\u4f73\u3002<\/figcaption><\/figure><\/div>\n\n\n<p><em>\u8868 1\uff1aGEO \u65b9\u6cd5\u5728 GEO-BENCH \u4e0a\u7684\u6027\u80fd\u63d0\u5347\u3002\u6211\u4eec\u5bf9\u4e24\u4e2a\u6307\u6807\u53ca\u5176\u5b50\u6307\u6807\u8fdb\u884c\u4e86\u6027\u80fd\u6d4b\u91cf\u3002\u4e0e\u4f20\u7edf SEO \u4e2d\u5e38\u7528\u7684\u7b80\u5355\u65b9\u6cd5\uff0c\u5982\u5173\u952e\u8bcd\u5806\u780c\u76f8\u6bd4\uff0c\u6211\u4eec\u7684\u65b9\u6cd5\u8868\u73b0\u4e0d\u4f73\u3002\u7136\u800c\uff0c\u6211\u4eec\u63d0\u51fa\u7684\u65b9\u6cd5\uff0c\u5982\u7edf\u8ba1\u6dfb\u52a0\u548c\u5f15\u6587\u6dfb\u52a0\uff0c\u5728\u6240\u6709\u8003\u8651\u7684\u6307\u6807\u4e0a\u90fd\u5c55\u73b0\u51fa\u5f3a\u5927\u7684\u6027\u80fd\u6539\u8fdb\u3002\u6027\u80fd\u6700\u4f73\u7684\u65b9\u6cd5\u4f7f\u4f4d\u7f6e\u8c03\u6574\u7684\u5b57\u6570\u548c\u4e3b\u89c2\u53ef\u89c1\u6027\u5206\u522b\u63d0\u9ad8\u4e86 41% \u548c 29%\u3002\u4e3a\u63d0\u9ad8\u53ef\u8bfb\u6027\uff0c\u6211\u4eec\u5bf9\u4e3b\u89c2\u53ef\u89c1\u6027\u5206\u6570\u76f8\u5bf9\u4e8e\u4f4d\u7f6e\u8c03\u6574\u7684\u5b57\u6570\u8fdb\u884c\u4e86\u5f52\u4e00\u5316\uff0c\u8fd9\u5bfc\u81f4\u57fa\u7ebf\u5206\u6570\u5728\u5404\u6307\u6807\u4e0a\u76f8\u4f3c\u3002<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4 \u7ed3\u679c<\/strong><\/h2>\n\n\n\n<p>\u6211\u4eec\u5bf9\u5404\u79cd\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u8fdb\u884c\u4e86\u8bc4\u4f30\uff0c\u6bcf\u4e00\u79cd\u65b9\u6cd5\u90fd\u65e8\u5728\u901a\u8fc7\u4f18\u5316\u7f51\u7ad9\u5185\u5bb9\u6765\u63d0\u9ad8\u5728\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u7684\u53ef\u89c1\u6027\u3002\u6211\u4eec\u5c06\u8fd9\u4e9b\u65b9\u6cd5\u4e0e\u672a\u5e94\u7528\u4efb\u4f55\u4f18\u5316\u7684\u57fa\u51c6\u60c5\u51b5\u8fdb\u884c\u4e86\u6bd4\u8f83\u3002\u6211\u4eec\u7684\u8bc4\u4f30\u5728 GEO-BENCH \u4e0a\u8fdb\u884c\uff0c\u8fd9\u662f\u4e00\u4e2a\u5305\u542b\u591a\u4e2a\u9886\u57df\u548c\u8bbe\u7f6e\u7684\u591a\u6837\u5316\u57fa\u51c6\uff0c\u5176\u4e2d\u5305\u542b\u5404\u79cd\u7528\u6237\u67e5\u8be2\u3002\u6211\u4eec\u91c7\u7528\u4e86\u4e24\u4e2a\u4e0d\u540c\u7684\u6307\u6807\u6765\u8bc4\u4f30\u8fd9\u4e9b\u65b9\u6cd5\u7684\u6027\u80fd\uff1a\u4f4d\u7f6e\u8c03\u6574\u7684\u5b57\u6570\uff08PositionAdjusted Word Count\uff09\u548c\u4e3b\u89c2\u53ef\u89c1\u6027\uff08Subjective Impression\uff09\u3002\u4f4d\u7f6e\u8c03\u6574\u7684\u5b57\u6570\u6307\u6807\u8003\u8651\u4e86\u5f15\u6587\u5728\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u7684\u5b57\u6570\u548c\u4f4d\u7f6e\uff0c\u800c\u4e3b\u89c2\u53ef\u89c1\u6027\u6307\u6807\u7ed3\u5408\u4e86\u591a\u4e2a\u4e3b\u89c2\u56e0\u7d20\uff0c\u8ba1\u7b97\u5f97\u51fa\u4e00\u4e2a\u6574\u4f53\u53ef\u89c1\u6027\u5206\u6570\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u7684\u7814\u7a76\u7ed3\u679c\u8be6\u89c1\u8868 1\uff0c\u8be5\u7ed3\u679c\u6e05\u6670\u5c55\u793a\u4e86\u6211\u4eec\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u5728 GEO-BENCH \u4e0a\u5728\u6240\u6709\u6307\u6807\u4e0a\u5747\u8868\u73b0\u4f18\u4e8e\u57fa\u7ebf\u3002\u8fd9\u8868\u660e\u8fd9\u4e9b\u65b9\u6cd5\u5728\u5904\u7406\u4e0d\u540c\u67e5\u8be2\u65f6\u8868\u73b0\u51fa\u5f88\u5f3a\u7684\u9c81\u68d2\u6027\uff0c\u56e0\u4e3a\u5b83\u4eec\u80fd\u591f\u5728\u67e5\u8be2\u7684\u591a\u6837\u6027\u60c5\u51b5\u4e0b\u53d6\u5f97\u663e\u8457\u7684\u6539\u8fdb\u3002\u5177\u4f53\u800c\u8a00\uff0c\u6211\u4eec\u89c2\u5bdf\u5230\u6700\u4f73\u8868\u73b0\u7684\u65b9\u6cd5\u5305\u62ec\u5f15\u7528\u6765\u6e90\u3001\u5f15\u6587\u6dfb\u52a0\u548c\u7edf\u8ba1\u6dfb\u52a0\uff0c\u4e0e\u57fa\u7ebf\u76f8\u6bd4\uff0c\u5728\u4f4d\u7f6e\u8c03\u6574\u7684\u5b57\u6570\u6307\u6807\u4e0a\u76f8\u5bf9\u6539\u5584\u4e86 30-40%\uff0c\u5728\u4e3b\u89c2\u53ef\u89c1\u6027\u6307\u6807\u4e0a\u76f8\u5bf9\u6539\u5584\u4e86 15-30%\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e9b\u65b9\u6cd5\u6d89\u53ca\u5728\u7f51\u7ad9\u5185\u5bb9\u4e2d\u6dfb\u52a0\u76f8\u5173\u7edf\u8ba1\u4fe1\u606f\uff08\u7edf\u8ba1\u6dfb\u52a0\uff09\u3001\u6574\u5408\u53ef\u4fe1\u5f15\u8bed\uff08\u5f15\u8bed\u6dfb\u52a0\uff09\u548c\u5305\u542b\u6765\u81ea\u53ef\u9760\u6765\u6e90\u7684\u5f15\u6587\uff08\u5f15\u6587\u6765\u6e90\uff09\uff0c\u5bf9\u5b9e\u9645\u5185\u5bb9\u672c\u8eab\u9700\u8981\u8fdb\u884c\u6700\u5c11\u7684\u66f4\u6539\u3002\u7136\u800c\uff0c\u5b83\u4eec\u5728\u751f\u6210\u5f15\u64ce\u7684\u54cd\u5e94\u4e2d\u663e\u8457\u63d0\u9ad8\u4e86\u7f51\u7ad9\u53ef\u89c1\u6027\uff0c\u63d0\u5347\u4e86\u5185\u5bb9\u7684\u53ef\u4fe1\u5ea6\u548c\u4e30\u5bcc\u6027\u3002<\/p>\n\n\n\n<p>\u6709\u8da3\u7684\u662f\uff0c\u8bf8\u5982\u6539\u5584\u6e90\u6587\u672c\u7684\u6d41\u7545\u6027\u548c\u53ef\u8bfb\u6027\u7684\u98ce\u683c\u53d8\u5316\uff0c\u5373\u201c\u6d41\u7545\u6027\u4f18\u5316\u201d\u548c\u201c\u6613\u4e8e\u7406\u89e3\u201d\u7684\u65b9\u6cd5\uff0c\u4e5f\u63d0\u5347\u4e86 15-30% 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SEO \u4e2d\u6709\u6548\u7684\u6280\u672f\u4e0d\u4e00\u5b9a\u4f1a\u5728\u65b0\u7684\u8303\u5f0f\u4e2d\u53d6\u5f97\u6210\u529f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5 \u5206\u6790<\/strong><\/h2>\n\n\n\n<p><strong>5.1 \u7279\u5b9a\u9886\u57df\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316<\/strong><\/p>\n\n\n\n<p>\u5728\u7b2c 4 \u8282\u4e2d\uff0c\u6211\u4eec\u4ecb\u7ecd\u4e86\u901a\u8fc7\u751f\u6210\u5f15\u64ce\u4f18\u5316\u5728\u6574\u4e2a GEO-BENCH \u57fa\u51c6\u4e0a\u7684\u6539\u8fdb\u3002\u7136\u800c\uff0c\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u5728\u5b9e\u9645\u7684 SEO \u573a\u666f\u4e2d\uff0c\u901a\u5e38\u4f1a\u5bf9\u7f51\u7ad9\u8fdb\u884c\u7279\u5b9a\u9886\u57df\u7684\u4f18\u5316\u3002\u8003\u8651\u5230\u8fd9\u4e00\u70b9\u4ee5\u53ca\u6211\u4eec\u5728 GEO-BENCH \u4e2d\u4e3a\u6bcf\u4e2a\u67e5\u8be2\u63d0\u4f9b\u4e86\u7c7b\u522b\uff0c\u6211\u4eec\u6df1\u5165\u7814\u7a76\u4e86\u5404\u79cd GEO \u65b9\u6cd5\u5728\u8fd9\u4e9b\u7c7b\u522b\u4e2d\u7684\u8868\u73b0\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"348\" height=\"134\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-9.webp\" alt=\"\" class=\"wp-image-2751\"\/><\/figure><\/div>\n\n\n<p><em>\u8868 2\uff1a\u6bcf\u79cd\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u7684\u6700\u4f73\u6267\u884c\u7c7b\u522b\u3002\u7f51\u7ad9\u6240\u6709\u8005\u53ef\u4ee5\u6839\u636e\u5176\u76ee\u6807\u9886\u57df\u9009\u62e9\u76f8\u5173\u7684 GEO \u7b56\u7565\u3002<\/em><\/p>\n\n\n\n<p>\u8868 2 \u8be6\u7ec6\u5c55\u793a\u4e86\u6211\u4eec\u7684 GEO \u65b9\u6cd5\u5728\u54ea\u4e9b\u7c7b\u522b\u4e2d\u8868\u73b0\u6700\u4e3a\u51fa\u8272\u3002\u5bf9\u8fd9\u4e9b\u7ed3\u679c\u8fdb\u884c\u4ed4\u7ec6\u5206\u6790\u63ed\u793a\u4e86\u4e00\u4e9b\u5f15\u4eba\u6ce8\u76ee\u7684\u89c2\u5bdf\u3002\u4f8b\u5982\uff0c\u4ece\u6743\u5a01\u6027\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u5728\u8fa9\u8bba\u6027\u95ee\u9898\u548c\u4e0e\u201c\u5386\u53f2\u201d\u9886\u57df\u76f8\u5173\u7684\u67e5\u8be2\u4e2d\u663e\u8457\u63d0\u9ad8\u4e86\u6027\u80fd\u3002\u8fd9\u4e00\u53d1\u73b0\u4e0e\u6211\u4eec\u7684\u76f4\u89c9\u4e00\u81f4\uff0c\u56e0\u4e3a\u5728\u8fa9\u8bba\u6027\u8bed\u5883\u4e2d\uff0c\u4e00\u79cd\u66f4\u5177\u6709\u8bf4\u670d\u529b\u7684\u5199\u4f5c\u5f62\u5f0f\u53ef\u80fd\u66f4\u6709\u4ef7\u503c\u3002\u540c\u6837\u5730\uff0c\u901a\u8fc7\u5f15\u7528\u6765\u6e90\u8fdb\u884c\u5f15\u6587\u6dfb\u52a0\u5bf9\u4e8e\u4e8b\u5b9e\u6027\u95ee\u9898\u5c24\u5176\u6709\u76ca\u3002\u56e0\u4e3a\u5f15\u6587\u63d0\u4f9b\u4e86\u4e8b\u5b9e\u7684\u9a8c\u8bc1\u6765\u6e90\uff0c\u4ece\u800c\u589e\u5f3a\u4e86\u54cd\u5e94\u7684\u53ef\u4fe1\u5ea6\u3002GEO \u65b9\u6cd5\u5728\u4e0d\u540c\u9886\u57df\u7684\u6709\u6548\u6027\u5404\u6709\u5dee\u5f02\u3002\u4f8b\u5982\uff0c\u6b63\u5982\u8868 2 \u7684\u7b2c 5 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\u540c\u65f6\u4f18\u5316\u591a\u4e2a\u7f51\u7ad9<\/strong><\/p>\n\n\n\n<p>\u5728\u751f\u6210\u5f15\u64ce\u4e0d\u65ad\u53d1\u5c55\u7684\u80cc\u666f\u4e0b\uff0cGEO \u65b9\u6cd5\u9884\u8ba1\u5c06\u88ab\u5e7f\u6cdb\u91c7\u7528\uff0c\u4ece\u800c\u5bfc\u81f4\u6240\u6709\u6765\u6e90\u5185\u5bb9\u90fd\u5c06\u4f7f\u7528 GEO \u8fdb\u884c\u4f18\u5316\u3002\u4e3a\u4e86\u4e86\u89e3\u8fd9\u79cd\u60c5\u51b5\u6240\u9020\u6210\u7684\u5f71\u54cd\uff0c\u6211\u4eec\u5bf9\u540c\u65f6\u4f18\u5316\u6240\u6709\u6765\u6e90\u5185\u5bb9\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u8fdb\u884c\u4e86\u8bc4\u4f30\uff08\u8bc4\u4f30\u7ed3\u679c\u8be6\u89c1\u8868 3\uff09\u3002\u6211\u4eec\u5f97\u51fa\u7684\u4e00\u4e2a\u91cd\u8981\u7ed3\u8bba\u662f\uff0c\u6839\u636e\u7f51\u7ad9\u5728\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\u9875\u9762\uff08SERP\uff09\u4e2d\u7684\u6392\u540d\uff0cGEO \u5bf9\u7f51\u7ad9\u7684\u5f71\u54cd\u6709\u6240\u4e0d\u540c\u3002\u6709\u8da3\u7684\u662f\uff0c\u5728 SERP 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GEO \u65b9\u6cd5\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u4e0d\u540c\u6392\u540d\u7684\u6765\u6e90\u7684\u53ef\u89c1\u6027\u53d8\u5316\u3002<\/em><\/p>\n\n\n\n<p><em>\u5bf9\u4e8e\u5728\u641c\u7d22\u5f15\u64ce\u6392\u540d\u8f83\u4f4e\u7684\u7f51\u7ad9\uff0cGEO \u65b9\u6cd5\u5c24\u5176\u6709\u5e2e\u52a9\u3002<\/em>\u8fd9\u4e00\u53d1\u73b0\u7a81\u663e\u4e86\u5c06 GEO 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\u589e\u5f3a\u4ed6\u4eec\u7684\u5185\u5bb9\uff0c\u4ed6\u4eec\u80fd\u591f\u89e6\u53ca\u66f4\u5e7f\u6cdb\u7684\u53d7\u4f17\uff0c\u4ece\u800c\u521b\u9020\u51fa\u4e00\u4e2a\u516c\u5e73\u7684\u7ade\u4e89\u73af\u5883\uff0c\u4f7f\u4ed6\u4eec\u80fd\u591f\u5728\u6570\u5b57\u7a7a\u95f4\u66f4\u6709\u6548\u5730\u4e0e\u5927\u578b\u4f01\u4e1a\u7ade\u4e89\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5.3 \u5b9a\u6027\u5206\u6790<\/strong><\/h2>\n\n\n\n<p>\u6211\u4eec\u5728\u8868 4 \u4e2d\u5bf9 GEO \u65b9\u6cd5\u8fdb\u884c\u4e86\u5b9a\u6027\u5206\u6790\u3002\u8be5\u5206\u6790\u5305\u542b\u4e00\u4e9b\u5177\u6709\u4ee3\u8868\u6027\u7684\u4f8b\u5b50\uff0c\u5728\u8fd9\u4e9b\u4f8b\u5b50\u4e2d\uff0cGEO 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class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"554\" height=\"269\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-11.webp\" alt=\"\" class=\"wp-image-2753\"\/><\/figure><\/div>\n\n\n<p><em>\u8868 4\uff1aGEO \u65b9\u6cd5\u4f18\u5316\u6e90\u7f51\u7ad9\u7684\u4ee3\u8868\u6027\u4f8b\u5b50\u3002\u6dfb\u52a0\u5185\u5bb9\u7528\u7eff\u8272\u6807\u8bb0\uff0c\u5220\u9664\u5185\u5bb9\u7528\u7ea2\u8272\u6807\u8bb0\u3002\u5728\u5185\u5bb9\u4e2d\u6ca1\u6709\u6dfb\u52a0\u4efb\u4f55\u5b9e\u8d28\u6027\u7684\u65b0\u4fe1\u606f\u7684\u60c5\u51b5\u4e0b\uff0cGEO \u65b9\u6cd5\u80fd\u591f\u663e\u8457\u589e\u52a0\u6e90\u5185\u5bb9\u7684\u53ef\u89c1\u6027\u3002<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>6 GEO\u5b9e\u6218\uff1a\u5728\u5b9e\u9645\u573a\u666f\u4e2d\u7684\u5b9e\u9a8c<\/strong><\/h2>\n\n\n\n<p>\u4e3a\u4e86\u8fdb\u4e00\u6b65\u9a8c\u8bc1\u6211\u4eec\u63d0\u51fa\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u7684\u6709\u6548\u6027\uff0c\u6211\u4eec\u5728 Perplexity.ai \u4e0a\u5bf9\u8fd9\u4e9b\u65b9\u6cd5\u8fdb\u884c\u4e86\u8bc4\u4f30\u3002Perplexity.ai \u662f\u4e00\u4e2a\u5df2\u90e8\u7f72\u7684\u751f\u6210\u5f15\u64ce\uff0c\u62e5\u6709\u5e9e\u5927\u7684\u7528\u6237\u7fa4\u4f53\u3002\u7531\u4e8e Perplexity.ai \u4e0d\u5141\u8bb8\u7528\u6237\u6307\u5b9a\u6e90 URL\uff0c\u56e0\u6b64\u6211\u4eec\u5c06\u6e90\u6587\u672c\u4ee5\u6587\u4ef6\u5f62\u5f0f\u4e0a\u4f20\u5230 Perplexity.ai\uff0c\u4ee5\u786e\u4fdd\u6240\u6709\u751f\u6210\u7684\u7b54\u6848\u4ec5\u4f7f\u7528\u63d0\u4f9b\u7684\u6587\u4ef6\u6e90\u3002\u6211\u4eec\u5728\u5305\u542b 200 \u4e2a\u6837\u672c\u7684\u6d4b\u8bd5\u96c6\u5b50\u96c6\u4e0a\u8bc4\u4f30\u4e86\u6240\u6709\u65b9\u6cd5\uff0cPerplexity.ai 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\u65b9\u6cd5\u4ee5\u9020\u798f\u5185\u5bb9\u521b\u4f5c\u8005\u7684\u91cd\u8981\u6027\uff0c\u5e76\u66f4\u8fdb\u4e00\u6b65\u7a81\u663e\u4e86\u6211\u4eec\u63d0\u51fa\u7684\u7b80\u5355\u5b9e\u65bd\u65b9\u6cd5\u53ef\u4ee5\u76f4\u63a5\u88ab\u5185\u5bb9\u521b\u4f5c\u8005\u91c7\u7eb3\uff0c\u4ece\u800c\u4ea7\u751f\u5b9e\u9645\u53ef\u89c1\u7684\u79ef\u6781\u6548\u679c\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"554\" height=\"220\" src=\"http:\/\/blog.cloud500.ai\/wp-content\/uploads\/2024\/02\/image-12.webp\" alt=\"\" class=\"wp-image-2754\"\/><\/figure><\/div>\n\n\n<p><em>\u8868 5 \u663e\u793a\u4e86 GEO \u65b9\u6cd5\u5728 GEO-BENCH \u4e0a\u901a\u8fc7 Perplexity.ai \u4f5c\u4e3a\u751f\u6210\u5f15\u64ce\u7684\u6027\u80fd\u63d0\u5347\u3002\u4e0e\u4f20\u7edf SEO \u4e2d\u5e38\u7528\u7684\u5173\u952e\u8bcd\u5806\u780c\u7b49\u7b80\u5355\u65b9\u6cd5\u76f8\u6bd4\uff0c\u5b83\u4eec\u901a\u5e38\u8868\u73b0\u4e3a\u8d1f\u9762\u6027\u80fd\u3002\u76f8\u53cd\uff0c\u6211\u4eec\u63d0\u51fa\u7684\u65b9\u6cd5\uff0c\u5982\u7edf\u8ba1\u6dfb\u52a0\u548c\u5f15\u6587\u6dfb\u52a0\uff0c\u5728\u8003\u8651\u7684\u6240\u6709\u6307\u6807\u4e0a\u90fd\u8868\u73b0\u51fa\u5f3a\u70c8\u7684\u6027\u80fd\u6539\u8fdb\u3002\u6700\u4f73\u6027\u80fd\u7684\u65b9\u6cd5\u5728\u4f4d\u7f6e\u8c03\u6574\u7684\u5b57\u6570\u4e0a\u63d0\u9ad8\u4e86 22%\uff0c\u5728\u4e3b\u89c2\u53ef\u89c1\u6027\u4e0a\u63d0\u9ad8\u4e86 37%\u3002\u8fd9\u4e9b\u5206\u6570\u76f4\u63a5\u5c55\u793a\u4e86\u6211\u4eec\u63d0\u51fa\u7684\u65b9\u6cd5\u5bf9\u5df2\u90e8\u7f72\u7684\u751f\u6210\u5f15\u64ce\u6240\u4ea7\u751f\u7684\u9ad8\u5f71\u54cd\u3002<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>7 \u76f8\u5173\u5de5\u4f5c<\/strong><\/h2>\n\n\n\n<ul>\n<li><strong>\u57fa\u4e8e\u8bc1\u636e\u7684\u7b54\u6848\u751f\u6210\uff1a<\/strong>\u5148\u524d\u7684\u7814\u7a76\u91c7\u7528\u4e86\u591a\u79cd\u6280\u672f\u6765\u751f\u6210\u7ecf\u76f8\u5173\u6765\u6e90\u652f\u6301\u7684\u7b54\u6848\u3002\u8bad\u7ec3GPT-3\u6a21\u578b\u901a\u8fc7\u6587\u672c\u547d\u4ee4\u6d4f\u89c8\u57fa\u4e8e\u7f51\u7edc\u7684\u73af\u5883\uff0c\u4ee5\u56de\u7b54\u6709\u6765\u6e90\u652f\u6491\u7684\u95ee\u9898\u3002\u540c\u6837\uff0c\u5176\u4ed6\u65b9\u6cd5\uff08Shusteret al.\uff0c2022\uff1bThoppilan et al.\uff0c2022\uff1bMenick et al.\uff0c2022\uff09\u4e5f\u662f\u901a\u8fc7\u641c\u7d22\u5f15\u64ce\u83b7\u53d6\u76f8\u5173\u6765\u6e90\uff0c\u5e76\u5229\u7528\u5b83\u4eec\u751f\u6210\u7b54\u6848\u3002\u6211\u4eec\u7684\u76ee\u6807\u662f\u6574\u5408\u6240\u6709\u8fd9\u4e9b\u65b9\u6cd5\uff0c\u5e76\u4e3a\u5c06\u6765\u6539\u8fdb\u8fd9\u4e9b\u7cfb\u7edf\u63d0\u4f9b\u4e00\u4e2a\u5171\u540c\u7684\u8bc4\u4f30\u57fa\u51c6\u3002<\/li>\n\n\n\n<li><strong>\u68c0\u7d22\u589e\u5f3a\u8bed\u8a00\u6a21\u578b\uff1a<\/strong>\u6700\u8fd1\u6709\u51e0\u9879\u7814\u7a76\u901a\u8fc7\u4ece\u77e5\u8bc6\u5e93\u4e2d\u83b7\u53d6\u76f8\u5173\u8d44\u6e90\u6765\u5b8c\u6210\u4efb\u52a1\uff0c\u4ece\u800c\u89e3\u51b3\u4e86\u8bed\u8a00\u6a21\u578b\u5185\u5b58\u6709\u9650\u7684\u95ee\u9898\uff08Asaiet al.\uff0c2021\uff1bMialonet al.\uff0c2023\uff1bGuuet al.\uff0c2020\uff09\u3002\u7136\u800c\uff0c\u5bf9\u4e8e\u751f\u6210\u578b\u5f15\u64ce\u800c\u8a00\uff0c\u5176\u4efb\u52a1\u4e0d\u4ec5\u4ec5\u662f\u751f\u6210\u7b54\u6848\uff0c\u8fd8\u9700\u8981\u5728\u751f\u6210\u7684\u7b54\u6848\u4e2d\u63d0\u4f9b\u8be6\u7ec6\u7684\u5f52\u56e0\u3002\u6b64\u5916\uff0c\u5c31\u8f93\u5165\u548c\u8f93\u51fa\u800c\u8a00\uff0c\u751f\u6210\u5f15\u64ce\u5e76\u975e\u4ec5\u9650\u4e8e\u5355\u4e00\u6a21\u5f0f\u7684\u6587\u672c\u3002\u66f4\u8fdb\u4e00\u6b65\u5730\u8bf4\uff0c\u751f\u6210\u5f15\u64ce\u7684\u6846\u67b6\u6d89\u53ca\u591a\u79cd\u4efb\u52a1\uff0c\u5305\u62ec\u4f46\u4e0d\u9650\u4e8e\u67e5\u8be2\u91cd\u6784\u3001\u6765\u6e90\u9009\u62e9\u4ee5\u53ca\u51b3\u5b9a\u5982\u4f55\u4ee5\u53ca\u4f55\u65f6\u6267\u884c\u8fd9\u4e9b\u4efb\u52a1\u3002<\/li>\n\n\n\n<li><strong>\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff1a<\/strong>\u5728\u8fc7\u53bb\u7684\u8fd1 25 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class=\"wp-block-heading\"><strong>\u53c2\u8003<\/strong><\/h2>\n\n\n\n<ul>\n<li>Daria Alexander, Wojciech Kusa, and Arjen P. de Vries. 2022. 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ArXiv, abs\/2305.11206.<\/li>\n<\/ul>\n\n\n\n<p><em>*\u4ee5\u4e0a\u6587\u7ae0\u7ffb\u8bd1\u81ea\u300aGEO: Generative Engine Optimization\u300b\uff0c\u5982\u9700\u539f\u6587\uff0c\u8bf7\u4e0e\u6211\u4eec\u8054\u7cfb\u3002<\/em><\/p>\n\n\n\n<p>WF Research \u662f\u4ee5\u7b2c\u4e00\u6027\u539f\u7406\u4e3a\u57fa\u7840\u7684\u4e13\u4e1a\u987e\u95ee\u670d\u52a1\u673a\u6784\uff0c\u6b22\u8fce\u5173\u6ce8\u548c\u7559\u8a00\uff01<\/p>\n\n\n\n<p>\u5fae\u4fe1\uff1aAlexqjl<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u6458\u8981 \u5927\u8bed\u8a00\u6a21\u578b\uff08LLM\uff09\u7684\u51fa\u73b0\u5f15\u9886\u4e86\u4e00\u79cd\u5168\u65b0\u7684\u641c\u7d22\u5f15\u64ce\u8303\u5f0f\uff0c\u8be5\u8303\u5f0f\u4f7f\u7528\u751f\u6210\u6a21\u578b\u6765\u6536\u96c6\u548c\u603b\u7ed3\u4fe1\u606f\uff0c\u4ee5\u56de\u7b54\u7528\u6237\u7684 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2757,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"_links":{"self":[{"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=\/wp\/v2\/posts\/2739"}],"collection":[{"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2739"}],"version-history":[{"count":1,"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=\/wp\/v2\/posts\/2739\/revisions"}],"predecessor-version":[{"id":2755,"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=\/wp\/v2\/posts\/2739\/revisions\/2755"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=\/wp\/v2\/media\/2757"}],"wp:attachment":[{"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2739"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blog.cloud500.ai\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}